Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

‘Bird Mask’ now available to buy

Media release

1 November 2018

‘Bird Mask’ now available to buy

Off the back of some seriously positive chirping, Air New Zealand and material innovation brand Allbirds have made their collaboratively designed eye mask, dubbed the ‘Bird Mask’, available to purchase online and at selected Nordstrom stores in the United States.

From today, fans of the Bird Mask can purchase their very own mask through the Allbirds online store, the Air New Zealand Airpoints™ Storeand Air New Zealand merchandise store, and at Nordstrom stores in New York, Chicago, Los Angeles and San Francisco.

The Bird Mask was introduced exclusively in Air New Zealand’s Business Premier cabin on selected North American routes last month, including the airline’s daily NZ1/2 service between Los Angeles and London.

Like Allbirds’ sustainable footwear, the Bird Mask is made from sustainable, ZQ-certified New Zealand merino wool and castor bean oil-based foam, designed to bring added comfort to the inflight experience. The reusable mask includes moulded eye indentations to allow for natural eye movement and a birdlike beak, which helps seal the mask against the face to completely block out light.

Air New Zealand Chief Marketing & Customer Officer Mike Tod says the airline’s received a terrific response from customers who have tried the Bird Mask inflight.

“We’ve also received dozens of requests from people about where they can buy the mask, so we’re delighted to be able to now offer the innovative Bird Mask for purchase. It’s particularly exciting to have New Zealand on the world stage with the Bird Mask available to buy at popular US retailer Nordstrom in several of the cities we fly to in North America, as well as New York.”

Co-founder and co-CEO of Allbirds Tim Brown says; "Collaborating with Air New Zealand has been a wonderful experience, and we're proud of the product our two brands came together to develop. Air New Zealand's dedication to passenger experience and Allbirds' focus on superior comfort and design made for a fantastic partnership and a great new product for our customers. The response to the Bird Mask has been terrific, and we're excited to make it widely available just in time for the holidays."


© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Ground Rules: Government Moves To Protect Best Growing Land

“Continuing to grow food in the volumes and quality we have come to expect depends on the availability of land and the quality of the soil. Once productive land is built on, we can’t use it for food production, which is why we need to act now.” More>>

ALSO:

Royal Society: Calls For Overhaul Of Gene-Technology Regulations

An expert panel considering the implications of new technologies that allow much more controlled and precise ‘editing’ of genes, has concluded it’s time for an overhaul of the regulations and that there’s an urgent need for wide discussion and debate about gene editing... More>>

ALSO:

Retail: Card Spending Dips In July

Seasonally-adjusted electronic card spending dipped in July by 0.1 percent after being flat in June, according to Stats NZ. Economists had expected a 0.5 percent lift, according to the median in a Bloomberg poll. More>>

ALSO:

Product Stewardship: Govt Takes More Action To Reduce Waste

The Government is proposing a new way to deal with environmentally harmful products before they become waste, including plastic packing and bottles, as part of a wider plan to reduce the amount of rubbish ending up in landfills. More>>

ALSO:

Earnings Update: Fonterra Sees Up To $675m Loss On Writedowns

“While the Co-op’s FY19 underlying earnings range is within the current guidance of 10-15 cents per share, when you take into consideration these likely write-downs, we expect to make a reported loss of $590-675 million this year, which is a 37 to 42 cent loss per share." More>>

ALSO: