Hospo Fit-Out Tells a story...
Restaurant interior fit-outs demand maximum visual impact, but they need to be achievable within often-tight budgets and parameters. They also call for surfaces that can withstand heavy foot traffic and be easily maintained. Above all, for a positive ROI and customer experience they need to create a theme or story to capture all the senses of the customer, not only their tastebuds.
The newly-opened Claw Mountain (on Auckland’s North Shore) tells such a story… a new American fusion restaurant – set in a rustic (North American style) mountain vibe – created to identify with its unique American seafood cuisine with a Creole/Kiwi twist.
Two decorative wall panel designs were selected: Muros Ash Wooden Sleepers, a faux wood panel that offers an old railway sleeper texture to line the main walls; and Muros Black Rock, a faux stone panel with raw seams and irregular crevices to create a feature wall. The aged wood grain replicate a rugged mountain cabin appeal in an urban-chic modern setting. While the natural rock was added to depict a creative backlit mountain range, aimed to look jagged yet defined.
Installing Muros Wall Panels at Claw Mountain was straightforward. Because the panels are lightweight, handling and transportation were easy. Once on site, the thin and flexible veneer wall panels were cut to fit each location, then screwed into place. Having correctly applied the installation materials, joins between the panels were invisible, giving the impression of a seamless feature wall.