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White Fox nicotine pouches stocked across the country

With the awareness of the growing product 'White Fox', NZ Smokefree Tomorrow (NZSFT) has now got their product stocked in 100 stores nationwide.

White Fox is a new smoking alternative product that differs from vaping. It is a highly effective product in helping people switch. Not only can it be used discretely, but it can also be used anywhere like public transport or in the office.

This new product comes in a pouch format which uses a plant-based fibre that has 12mg of nicotine per serving/pouch. The small white pouch is placed under the top lip and is consumed over 15-30 minutes.

NZSFT's managing director Miles Illemann says, "it’s really pleasing to see so much support coming in from our customers. They have tried it all, including vaping and they are able to switch effectively using White Fox".

Mr Illemann also comments, "The government may not recognise this product's potential, but we know this will add to the suite of products out there in order to achieve smoke-free 2025. The company has plans to sign up over 400 stores per month totalling 5000 stores by the end of the year. We have had such positive feedback from the retailers as it is such an easy product to sell with a low price point to the consumer".

NZSFT welcomes people to try White Fox who smoke or vape only to see if it is something that could work for them.

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