Scoop has an Ethical Paywall
Work smarter with a Pro licence Learn More

Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

1,000 CMOs Surveyed on Customer Experience

24/07/2019

Isobar launches CX Survey

1,000 CMOs Surveyed on Customer Experience

Today Global Digital Agency Isobar has published ‘Creative Experience: the evolution of CX’, a Global survey of 1,000 CMOs and senior-level marketers on customer experience. The results demonstrate how CMOs are investing heavily in creativity to deliver better customer experiences that drive business growth.

Jean Lin Isobar Global CEO said “This survey is a must-read for any marketer aspiring to deliver next-level customer experiences. It defines Creative Experience - how the intersection of data, creativity & technology will lead the future transformation of businesses and brands through experience”

Isobar’s CX survey ‘Creative Experience: the evolution of CX’ includes contributions from experts across Isobar’s Global network in 45 markets. The Dentsu Aegis Network Global CMO Survey launched today, download it here.


Advertisement - scroll to continue reading

Are you getting our free newsletter?

Subscribe to Scoop’s 'The Catch Up' our free weekly newsletter sent to your inbox every Monday with stories from across our network.

© Scoop Media

Advertisement - scroll to continue reading
 
 
 
Business Headlines | Sci-Tech Headlines

 
 
 
 
 
 
 
 
 
 
 
 
 

Join Our Free Newsletter

Subscribe to Scoop’s 'The Catch Up' our free weekly newsletter sent to your inbox every Monday with stories from across our network.