Getty Images Announces Flickr’s 250,000th Image Milestone

Getty Images Announces Flickr’s 250,000th Image Milestone

Dynamic Flickr Collection Reflects Passion of Worldwide Community of Photography Enthusiasts

Auckland, October 20, 2011 – Getty Images, a leading creator and distributor of visual content and other media , and Flickr®, a Yahoo! Inc. service and one of the world’s largest photo sharing communities, today announced an exciting milestone for the Flickr Collection. Just two years after the debut of this first-of-its-kind collection, the Flickr Collection has grown to 250,000 images, featuring compelling, quality content from a global community of photography enthusiasts from over 115 countries. Available for licensing exclusively on gettyimages.co.nz, the Flickr Collection reflects the customer’s diverse needs for authentic and regional imagery around the world.

In September alone, 30,000 new images were available to license from the Flickr Collection, and over 1,000 images are typically uploaded on daily basis. Within Getty Images’ Flickr Collection, there are currently more than 3,200 images submitted from 77 New Zealand contributors, with Getty Images photo editors constantly on the lookout for new local content.

The growth of the Flickr Collection can be attributed to Getty Images’ dedicated team of photo editors who work with networks around the globe on a daily basis, communicating what is needed at a local level and working with contributors to ensure this is reflected in the imagery that is shot. As a result, Getty Images has been able to not only increase the number of images within the Flickr Collection, but to also ensure that the Collection has an abundance of content from all regions around the world.

“The Flickr collection has proved a massive success for us in our aim to bring a different and a varied range of imagery to the marketplace,” explained Andrew Saunders, Getty Images SVP of Creative. “For us, the 250,000 image milestone emphasises how dynamic and engaged our Flickr community of contributors truly is and we continue to be thrilled by the imagery being creating for this real life collection.”

“For Getty Images, the strength of the Flickr Collection lies is in its raw authenticity, with local photographers contributing genuine, creative images that audiences can identify with,” said Stuart Hannagan, Vice President, Australasia and Director of Photography, Asia Pacific.

The Flickr collection features imagery from the highly conceptual to everyday scenes of believable and regionally relevant content, with thousands of new images added each month to meet the evolving needs of Getty Images’ customers.

For more information and to view Getty Images’ Flickr Collection, please visit: www.gettyimages.co.nz/flickr.

About Getty Images
Getty Images is one of the world’s leading creators and distributors of still imagery, video and multimedia products, as well as a recognized provider of other forms of premium digital content, including music. Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover purchase and manage images and other digital content. Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and websites. Visit Getty Images at www.gettyimages.co.nz to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.

ENDS

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