Food-fraud more lucrative than heroin
Food-fraud more lucrative than heroin and illegal
firearms combined
Dunedin, Monday 19 June
2017
Reported instances of
food fraud are on the increase and occur on a global scale,
worth an estimated €47bn globally each year. That’s more
than the heroin trade (€27bn) and illegal firearms game
(€7.6bn) put together.
Next week the FOOD INTEGRITY 2017 conference explores how to keep New Zealand’s food exports safe and maximise brand profits. The two-day conference is being held on Wednesday 28 and Thursday 28 June in Auckland and brings together international food experts to help local companies navigate the complex international food export market place, assisting them to understand the risks and mitigate against them.
The conference involves over 12 speakers from around the globe and covers topics such as food safety law, economic strategy, food provenances, food toxins and crisis management.
Organiser Dr Helen Darling says the conference has an international focus that provides New Zealand food exporters with the opportunity to gain an understanding of the measures other countries are taking to protect their supply chains and ensure that their systems operate in a complementary manner.
“Given our
reliance on primary exports New Zealand companies need to
understand the global landscape. The complexity of the
global food supply increases the risks for producers and
consumers”.
The 2017 Food Integrity Conference is
presented in association with AJ Park, one of
Australasia’s leading intellectual property law
firms.
FOOD INTEGRITY 2017 is followed by a one day
Professional Intentional Food Adulteration Course. The
course, run by Food Protection & Defense Institute, a United
States of America Homeland Security Centre of Excellence,
will help producers develop strategies to guard against acts
intended to ruin brand reputation.
WHAT
2017 Food Integrity Conference
WHEN
Wednesday 28 and Thursday 29 June 2017, Crown Plaza,
Auckland
PRICE $700 for
Registration
Intentional Adulteration Course
$2,100
Conference and Intentional Adulteration Course
$2,700