Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Golden “Bugger” for Toyota & Saatchi at Cannes

SAATCHI & SAATCHI

M E D I A R E L E A S E

3 0 J U N E 1 9 9 9

Golden “Bugger”
for Toyota, Saatchi & Saatchi at Cannes

“Bugger” – the Hi-Lux television commercial created by Saatchi & Saatchi Wellington for Toyota New Zealand – has won a Gold Lion award for creativity at the world’s leading advertising festival in Cannes, France.

“Bugger” is rated by viewers as their favourite television ad in New Zealand and also in Australia.

This is only the second Gold Lion for creativity won by a New Zealand agency – the other also going to Saatchi & Saatchi Wellington, ten years ago for the Telecom “99c to Australia” campaign.

“Bugger” is the work of the Saatchi & Saatchi Wellington creative team of John Plimmer, John Fisher and Howard Greive.

This year was the most successful ever for a New Zealand agency at Cannes. There were over 5,000 entries into what is known as the “World Cup of Advertising”.

In addition to the Gold Lion for “Bugger”, Saatchi & Saatchi Auckland won a Silver and two Bronze Lions for their work on the Auckland Regional Council’s “Natural Masterpieces” campaign and a Bronze Lion for a Greenpeace anti-nuclear poster. Saatchi & Saatchi Auckland senior creative Andrew Tinning created both campaigns.

“Natural Masterpieces” are huge picture frames that showcase the beauty of Auckland regional parks.

ENDS



© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Robertson Speech: Budget Sees Wider Debt Target

"New Zealand is well positioned to face this instability and uncertainty, but we are not immune from its impacts. Growth rates are set to be lower than we have seen in recent years..." More>>

ALSO:

Commerce Commission: Spark Warned Of Broadband Price Rise

The warning follows an investigation into representations Spark made on its website and in emails in August and September 2018, notifying in-contract customers receiving its copper-based broadband service of its decision to increase the price by $5 a month. More>>

Law Commission: Resist Rushing To New “Deepfake” Law

Artificial intelligence techniques can create massive volumes of fake audio, images and video that is incredibly convincing and near-impossible to detect... While it is tempting to respond with new law, the study finds that the long list of current legislation covering the issues may be sufficient. More>>

ALSO:

'Contrary To US Interests': US Lockout Sees Android Ditch Huawei

Effective May 16, 2019, the Bureau of Industry and Security (BIS) amended the Export Administration Regulations (EAR) by adding Huawei Technologies Co., Ltd. (Huawei) to the Entity List. More>>

ALSO: