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Welcome To The Market, But What’s The Big Deal?



15 November 1999

Welcome To The Market, But What’s The Big Deal?

Many involved in electronic commerce are perplexed at the attention being shown to the first attempt by a New Zealand based, old-style, retailer to take the Internet seriously, according to Discounts On-line’s Marketing Manager Shane Frith.

“The only newsworthy story is that it has taken the dinosaurs so long to do anything,” said Mr Frith.

“They don’t even plan to make a profit for some time, which reflects the old style thinking of a big corporate towards the Internet.”

“Many existing New Zealand e-commerce business are already in profit, including Discounts On-line.”

“The future of commerce, not just e-commerce, is efficient organisations without the flashy head office operations.”

“Discounts On-line has been operating, without a big public relations budget, for 6 weeks now and is already in the black.”

“We sell a wide variety of goods, 2000 products in all, including whiteware, televisions, videos, stereos, and computers.”

“We are Auckland based, and deliver within 2-3 days. Often delivery is same day, if not, the day after.”


For comment, please contact:

Shane Frith:
0-21-906 002

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