Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 

Land Rover Hannibal's Trail Competition

Adventurous Kiwis Keen For Land Rover Hannibal's Trail Competition


Land Rover New Zealand has had an incredible response to its $20,000 Land Rover Adventure Package internet competition, offering the lucky winner and their partner the once in a lifetime opportunity to experience the infamous 'Hannibal's Trail,' a high country alpine route that traverses from France to Italy.

Land Rover New Zealand Sales and Marketing Manager Robin Colgan said over 4500 on-line entries have been received in just three days and dealers had reported a constant flow of entrants into the dealerships.

"We see this as a brand campaign and wanted to break the deadlock of standard car advertising that often leaves the consumer cold. The competition immediately gets peoples attention and the advertising rekindles New Zealand's romance with the Land Rover brand. Response has been far greater than we ever hoped."

The lucky winners will fly business class with British Airways to France where they will join an expedition using Land Rovers to retrace Hannibal's route across the Alps and into Italy.

Robin Colgan said the company wanted to give anyone the opportunity to win therefore entering the competition is simple.

" You don't need to own a Land Rover, or even have to take one for a test drive, just simply complete the entry form on-line at www.landroveradventures.co.nz or complete a form at a Land Rover dealership," he said.

The Land Rover Adventures programme is managed from England, and offers remarkable off road adventures in some of the worlds most diverse regions. Packages range from one-day experiences, to ten-night treks through the continents of Africa, America, Europe or Australia.

The Land Rover Adventures programme has been running for several years and gives customers the opportunity to take part in exclusive expeditions to some of the world's most exotic and remote locations. Other trips include a 7-day crossing of the rainforests of Belize, an 11-day crossing of the Kalahari and a tour of the Desert Kingdom of Jordan.

Closer to home, Land Rover Experience New Zealand organizes expeditions for owners and enthusiasts across the 70-acre property it manages in Paradise Valley, Rotorua.

The competition is open to all New Zealand residents over the age of 18, and closes on the 31st of July.


www.landroveradventures.co.nz
"Every great journey starts with a single step. With this one it's filling out the entry form"


© Scoop Media

 
 
 
Culture Headlines | Health Headlines | Education Headlines

 
Howard Davis Article: A Musical Axis - Brahms, Wagner, Sibelius

Brahms' warm and exquisitely subtle Symphony No. 3 in F major, Wagner's irrepressibly sentimental symphonic poem Siegfried Idyll, and Sibelius' chilling and immensely challenging Violin Concerto in D minor exemplify distinct stages of development in a tangled and convoluted series of skirmishes that came to define subsequent disputes about the nature of post-Romantic orchestral writing well into the following century. More>>

ALSO:

Scoop Review Of Books: A Pale Ghost Writer

Reviewed by Ruth Brassington, Richard Flanagan's new novel is about a novelist hastily ghost-writing the biography of a crook about to go to trial. The reader is kept on a cliff-edge, as the narrator tries to get blood out of his stone man. More>>

Negotiations Begin: Equal Conditions For Men & Women In Professional Football

The trade union representing New Zealand's professional footballers has initiated bargaining for an agreement securing equal terms and conditions for men and women. If negotiated, it will be the first agreement of its kind in the world. More>>

ALSO:


New Zealand Wars Commemoration: Witi Ihimaera's Sleeps Standing Moetū

The second of several articles to mark Rā Maumahara, remembering the New Zealand Land Wars. The first was a Q&A with Vincent O’Malley, author of The Great War for New Zealand: Waikato 1800–2000. More>>

ALSO:


Howard Davis Review: Conflict & Resistance - Ria Hall's Rules of Engagement

From the aftermath of war through colonisation to her own personal convictions, Hall's new CD addresses current issues and social problems on multiple levels, confirming her position as a polemical and preeminent voice on the indigenous NZ music scene. More>>

 
 
 
 
 

LATEST HEADLINES

  • CULTURE
  • HEALTH
  • EDUCATION
 
 
  • Wellington
  • Christchurch
  • Auckland