Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 


Zorks, corks, screwcaps roadshow with a difference

Zorks, corks, screwcaps…a wine roadshow with a difference

Discovering the relative attributes of various wine bottle closures will be among the highlights of an innovative roadshow to be mounted in late August by one of New Zealand’s major wine distributors.

Tastings, discussions with winemakers and the chance to win both bottles of Louis Roederer Champagne and a trip for two to the Gold Coast are among the highlights of what is expected to be one of the most effective trade presentations for many years.

Vintage Wines & Spirits, which markets and distributes a wide range of New Zealand and imported wine brands, will be presenting wines under almost every type of premium closure during the roadshow which takes in Christchurch, Wellington, Tauranga and Auckland.

These include the widening use of screwcaps, a new hybrid cork introduced by Nelson’s Tasman Bay brand and the revolutionary Zork from Australia, introduced with some fanfare on the Red Knot family of wines.

“We’ve decided to take our wines directly to the trade this year, rather than exhibit at Wine New Zealand,” said Nick Hern, managing director of Vintage Wines & Spirits.

“Wine New Zealand is a fine venue and we’ve supported it heavily in the past. But it is restricted to New Zealand wines and, while we are intensely proud of the many New Zealand ranges in our portfolio, we are also a big player in Australian and other imported wines.”

Organising a roadshow was the best bet for trade customers, said Hern. “And also the public who will be better served by a wider variety of wine choices and by the enhanced information the trade will be able to share with them.”

Vintage’s portfolio features several Australian wineries, including those in the McGuigan group, as well as brands from France, Chile, Germany, Italy and Portugal.

“Another reason for going on the road was that we could bring winemakers and other key brand principals to the trade in regional markets, rather than expect them to come to Auckland,” said Hern. “Many buyers find it difficult to get away from their bar, pub, store or restaurant to spend a few days in Auckland.”

The dedicated shows mean that buyers can talk directly with the people making the wine in a more relaxed setting, Hern explained.

A special feature of the shows will be tastings of wines not usually available in New Zealand. These can be indented, giving buyers the point of difference which is becoming so vital in an increasingly competitive market.

As trade buyers circulate around the show stands, they will have a “passport” to be stamped. “This is a bit of fun, encouraging people to taste and talk,” said Hern.

All completed passports will go into a draw at each show for a bottle of Louis Roederer’s famous Cristal Champagne. At the end of the roadshow, all passports will be entered in another draw, giving one buyer a trip for two to Queensland’s Gold Coast.

Spirits tastings will also be offered.

And Kapiti Cheeses will be supporting the venture with cheese platters to match the many wine styles on offer.

“We are confident this will be one of the most memorable and successful wine roadshows ever staged in New Zealand,” said Hern.

The show series starts in Christchurch at Chateau in the Park on Tuesday August 23, followed by Wellington (The Boat Shed) on Wednesday August 24 and Tauranga (Tauranga Yacht & Powerboat Club) on Tuesday August 30. The final event will be at the Ellerslie Racecourse in Auckland on Wednesday August 31.

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Electronica: Restoring The World’s First Recorded Computer Music

University of Canterbury Distinguished Professor Jack Copeland and UC alumni and composer Jason Long have restored the earliest known recording of computer-generated music, created more than 65 years ago using programming techniques devised by Alan Turing. More>>

ALSO:

Scoop Review Of Books: Almost Getting Away With Murder

The Black Widow by Lee-Anne Cartier: Lee-Anne Cartier is the sister of the Christchurch man found to have been murdered by his wife, Helen Milner, after an initial assumption by police that his death, in 2009, was suicide. More>>

Howard Davis: Triple Echo - The Malevich/Reinhardt/Hotere Nexus

Howard Davis: The current juxtaposition of works by Ralph Hotere and Ad Reinhardt at Te Papa perfectly exemplifies Jean Michel Massing's preoccupation with the transmigration of imagery in a remarkable triple echo effect... More>>

Scoop Review Of Books: Nō Tāu Manawa

Vaughan Rapatahana responds to Fale Aitu | Spirit House by Tusiata Avi: "fa’afetai Tusiata, fa’afetai, / you’ve swerved & served us a masterclass corpus / through graft / of tears & fears..." More>>

9 Golds - 21 Medals: NZ Team Celebrates As Rio 2016 Paralympic Games Close

The entire New Zealand Paralympic Team, led by kiwi sprinter and double gold medallist Liam Malone as flag bearer, are on the bus to the Maracanã Stadium in Rio de Janeiro for the Closing Ceremony of the Rio 2016 Paralympic Games. There, they will celebrate the fantastic successes of the past 10 days. More>>

ALSO:

New Zealand Improv Festival: The Festival Of Moments To Return To The Capital

The eighth incarnation of the New Zealand Improv Festival comes to BATS Theatre this 4-8 October , with a stellar line-up of spontaneous theatre and instant comedy performed and directed by top improvisors from around New Zealand and the world. More>>

ALSO:

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Culture
Search Scoop  
 
 
Powered by Vodafone
NZ independent news