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Growing the 32nd America's Cup in Valencia

Growing the 32nd America's Cup in Valencia

Valencia, 22 May, 2006 - A new record was set at the Valencia Louis Vuitton Act 11 on Sunday - 59 233 people poured into Port America's Cup, the most ever in a single day at the host city of the 32nd America's Cup.

That pushes the total for the 10 days of Valencia Louis Vuitton Acts 10 & 11 up to 263 873.

"We are very satisfied to see that Port America's Cup has had such a successful acceptance amongst the visitors, especially the people of Valencia, who have discovered this new space for the city and have enjoyed the America's Cup action," said Michel Bonnefous, President of the 32nd America's Cup organisation.

"The competition for the Valencia Louis Vuitton Acts 10&11 has been fantastic, with very level racing between the teams and outstanding action. From now onwards we have to keep the effort to match everyone's expectations."

Dating back to the first Louis Vuitton Act in Marseille in 2004, over 1 360 000 fans have come to see the action at the 32nd America's Cup in Marseille, Malmö-Skåne, Trapani and Valencia.

Over 400 journalists were accredited to the media centre with over 300 more involved in the television production for the host broadcaster and various rights-holders. 45 hours of live coverage were produced with over 300 hours of live coverage of the racing guaranteed around the world.

Coverage of the Valencia Louis Vuitton Acts on the official website, www.americascup.com was also popular. Featuring news, features, photos, results, and live updates in four languages, along with audio commentary in English and Spanish, the site received 2 649 958 page views and 302 306 visitors. Average unique visitors per day totalled 19 957. All of these numbers are up an average of 20% from the last Act in Trapani.

America's Cup Park Attendance - Valencia Louis Vuitton Acts 10 & 11

Thursday 11 May 7 217
Friday 12 May 16 829
Saturday 13 May 29 158
Sunday 14 May 53 720
Monday 15 May 12 291
Tuesday 16 May 12 075
Wednesday 17 May 12 535
Thursday 18 May 10 638
Friday 19 May 19 753
Saturday 20 May 30 424
Sunday 21 May 59 233
TOTAL 263 873
______________

Note to editors:

Since 1851, the America's Cup has transcended the sport of sailing to become a symbol of the pursuit of excellence.

The official partners LOUIS VUITTON, ENDESA, SANTANDER, ALCATEL and the America's Cup share a heritage rich in passion, innovation and extraordinary human achievement.

The 32nd America's Cup enjoys the support of Nespresso, Adecco, Ford, El Corte Inglés, Estrella Damm, Grupo Leche Pascual and Coca-Cola; our Supporters, and valuable contributors to the America's Cup.

Racing for the 32nd America's Cup - Valencia began with a series of Louis Vuitton Acts in 2004 and 2005. The competition continues in 2006, with three more Louis Vuitton Acts in Valencia, the Host City of the 32nd America's Cup.

Valencia Louis Vuitton Act 10 - Match Racing - 11 to 18 May 2006
Valencia Louis Vuitton Act 11 - Fleet Racing - 19 to 21 May 2006
Valencia Louis Vuitton Act 12 - Match Racing - 22 June to 2 July 2006

In 2007, a fleet race event - Louis Vuitton Act 13 - will precede the Louis Vuitton Cup, the winner of which will then race the Defender, Team Alinghi, in the America's Cup Match in Valencia

THE AMERICA'S CUP - THE STAGE FOR CREATING LEGENDS.

ENDS

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