Revamped Channel's new Director of Programming

Media Release Monday 9 October, 2006

Revamped Arts Channel appoints new Director of Programming

Fresh on the heels of its successful relaunch, the new and revamped Arts Channel is pleased to announce Gresham Bradley as the new Director of Programming.

The only dedicated Arts Channel in the country is now locally programmed with the knowledge of what programming works for New Zealand viewers. Bradley comes to the Arts Channel with over 25 years of experience in television programming, much of that in the Arts arena.

Arts Channel Chairperson David Ross said, “Having Gresham here in New Zealand programming the channel with kiwi art lovers in mind is going to bring a huge benefit to the Arts. Gresham is ideally equipped for the role of delivering more diverse and accessible programming including increased New Zealand content that will appeal to a wider audience”.

Gresham Bradley said, “I’m looking forward to building on the past several years of great programmes on the Channel, and to introducing a new schedule in early 2007 that will offer a wider range of Arts and Culture programming to appeal to New Zealanders of all ages”.

The arrival of Bradley strengthens the Arts Channel’s focus on providing the best arts and cultural television from New Zealand and around the world, 24 hours a day, 7 days a week. Bradley is currently in acquisition mode at MIPCOM, the largest international programme market in the world.

Whether you are an art lover, a theatregoer, a bookworm, a dance addict, a music buff or a design nut, you are sure to find a programme on the new Arts Channel that fascinates, entertains and informs you.

See the new revamped Arts Channel, (Sky Digital Channel 59), New Zealand’s only dedicated, and now only locally programmed, channel to the Arts.

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www.theartschannel.co.nz www.freshmedia.co.nz

Gresham Bradley

Gresham Bradley’s experience spans over 25 years of experience in programming and production management. He returned to New Zealand in 1996 following a career in Vancouver, Canada where he was one of the founding staff of the Knowledge Network, British Columbia’s public education television channel.

As Manager of Arts and Science Programming, Gresham was a key player in the Channel’s overall production, acquisition and scheduling, taking a lead role in the development, financing and production of the channels’ flagship Arts series ‘Arts Edge’, working closely with independent producers and forming strong relationships with other broadcasters in Canada and around the word.

In New Zealand Gresham was Producer of Captain's Log in 2000-2001, a major four part documentary series on the maritime heritage of New Zealand funded by NZonAir and broadcast on TV One . Captain’s Log won Best Documentary Series of the Year at the NZ Film and Television Awards in 2002.

Gresham was Line Producer for the TV One ‘Knowledge Breakfast’ series and managed the design, creation and launch of the series’ website - the first to offer streaming videos in New Zealand.

As a Director of e-net Ltd. Gresham has been a pioneer in exploring ways of distributing television programmes over the Internet and broadband services. In recent years Gresham has developed leading edge streaming video websites focusing on ‘The Transit of Venus’ in 1994, ‘E=mc2’ in 1995 and the innovative ‘Hot Science’ www.hotscience.co.nz launched this year and powered by e-net’s ‘e-cast’ state-of-the-art online video delivery service.

Gresham was involved in early efforts to launch an arts channel in Australia and New Zealand and is very pleased that he and e-net are taking up this exciting new opportunity with The Arts Channel.

ENDS

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