Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 


Recycling for Karma is Addictive!

PRESS RELEASE


16th November 2012

Recycling for Karma is Addictive!


Love NZ’s Karma campaign celebrates over 16,000 drink and food containers recycled

At the half way point in Love NZ’s “It’s a Karma Thing” campaign, Kiwis have recycled over 16,000 drink and food containers or around 0.5 tonnes of packaging into Love NZ recycling bins situated nationwide and with recycling numbers increasing each day organizers are optimistic that the campaign will hit its target of 50,000 items recycled.


Lyn Mayes, Manager of Love NZ Programme says the campaign is tracking at over 1000 Smart Phone or Text entries every day and Facebook and twitter feedback is providing excellent information about how, where and what New Zealanders prefer to recycle.


“Councils have put the Karma stickers on over 1000 Love NZ recycling bins nationwide and with every bin individually identified Love NZ can compare which regions have got the most backing for “Karma” and which Love NZ bins get the most use. Leading the charge at present with the most Karma entries is Auckland’s CBD followed by Dunedin and Wellington. Stand out performers are Auckland’s Aotea Square and Auckland Airport.”


The campaign is championed by Coca-Cola Amatil NZ, Trade Me, Vodafone, The Warehouse and Countdown with support from councils and venues across the country. Companies have donated prizes which are won by Karma participants including electronics, phones, BBQ’s, travel, entertainment and shopping vouchers.


Already sixteen cool prizes are on their way to those recyclers who have had their good work rewarded with Karma - including an Ipad and Ipod touch donated by The Warehouse, $250 Countdown grocery vouchers and $500 BP petrol vouchers. All these wonderful prizes are available for just ‘doing the right thing’ and recycling your beverage or food container; it couldn’t be easier.


Countdown has promoted Karma on its Countdown Today slot on TVNZ with an appeal to “Join Countdown as we help New Zealanders put the Love back into recycling.” http://www.lovenz.org.nz/news/post/love-nz-at-countdown


Trade Me has got behind the campaign promoting a special Cool Auction prize donated by Coca-Cola Amatil with all proceeds going back to Love NZ to buy even more public place recycling bins. http://www.trademe.co.nz/travel-events-activities/activities/auction-531019836.htm


Coca-Cola Amatil Managing Director George Adams says the company is thrilled with the uptake of the Karma campaign. “We want to inspire and motivate New Zealanders to recycle when they’re out and about the same way they do at home with their kerb side collection. This initiative is fun, it’s rewarding and it means we get empty beverage containers being put where they’re meant to - in the recycling bin”.


The Warehouse CEO, Mark Powell says aligning with Love NZ makes perfect sense: “As a large New Zealand company, The Warehouse is dedicated to supporting our country’s environment and keeping New Zealand beautiful.”


Theres still time to get involved. The campaign runs until 10th December, so you can do your part to help reach the target of 50,000 recyclable items into Love NZ bins.
ends

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Off To Leeds: Wellington’s Local Naked Girl Spreads Her Wings

Wellington born, bred and based live artist Virginia Kennard, self confessed “local naked girl”, has earned a place on the MA in Performance programme at Leeds Beckett University and flies away in 2 months time. More>>

Free Diving: William Trubridge Breaks World Record

With just a single breath, New Zealand free diver William Trubridge has successfully broken his own unassisted free dive world record of 101 metres. More>>

ALSO:

RLWC 2017 Draw: New Zealand Set For A Festival Of Rugby League

New Zealand Rugby League fans will have the chance to see the Kiwis in action against the best in the Pacific region for the Rugby League World Cup 2017, as announced today at the Official Tournament Draw. More>>

ALSO:

Non-Pokemon News: Magical Park A Safer Augmented Reality For Younger Audiences

Since May, Wellington City Council has been trialling a new app, Magical Park, in collaboration with the game’s New Zealand developer Geo AR Games, in parks around the city. Magical Park uses GPS technology to get users moving around the park to play within a set boundary. More>>

'Erroneous': Pokemon App Makers On Huge Privacy Flaw

We recently discovered that the Pokémon Go account creation process on iOS erroneously requests full access permission for the user's Google account... More>>

ALSO:

Te Wiki O Te Reo: Te Reo Māori Is For All New Zealanders — Minister

Minister for Māori Development Te Ururoa Flavell welcomes the start of Māori Language Week today and invites all New Zealanders to give speaking te reo Māori a go. More>>

ALSO:

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Culture
Search Scoop  
 
 
Powered by Vodafone
NZ independent news