New adventure magazine hits the ground running

30 November 2012

For immediate release:

New adventure magazine hits the ground running.

New Zealand’s trail runners now have their own dedicated publication with the launch of NZ Trail Runner; a quarterly magazine profiling the country’s best trail running events, athletes and locations as well as giving readers information on the latest gear and techniques.

The inaugural summer 2012 edition is available as a free download from www.zinio.com and an abridged version is wrapped with the December issue of Wilderness magazine. The launch edition features interviews with elite runners including Lisa Tamati and Grant Bowles as well as articles on the Coast to Coast mountain run, racing the Hillary Trail, biomechanics for runners and more.

NZ Trail Runner editor Mark Banham said the magazine will be packed with “all the dirt that’s fit to print” and is intended to be a source of inspiration, not just information.

“I really think the world would be a better place if more people got out on a trail and splashed through the puddles like ten-year-olds,” he said. “We’d be a healthier, happier, saner bunch of people – albeit perhaps a little muddier.

“So the magazine exists to make that happen; to give readers the tools to go further and faster but most importantly to get them fired up to get out onto the trail.”

Production for the autumn issue is already underway, with the finished magazine expected to hit newsstands at the beginning of March, 2013.

To download the summer edition free, visit http://bit.ly/NZTrailRun.

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