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Surf 2 Surf Rescue Ride

Surf 2 Surf Rescue Ride

Sat 23rd March 2013

This is the inaugural running of this event, which if a successful will become an annual event on the motorcycle riders calendar.

The purpose of the ride is to raise funds for rescue services within the Waikato Region, this year the proceeds from the ride will be distributed between the Waikato Air Ambulance and the Waihi Beach and Raglan Surf Life Saving Clubs.

There is a similar event run each year in the Manawatu which is currently known as “The Suzuki Coast to Coast Ride”, proceeds from this event go to the Manawatu Rescue Helicopter. This event attracts around 400 riders plus some pillion passengers and is now in its twentieth year.

As this is the first time that I have organised this event I am approaching businesses and organisations for support in the form of providing free company products or services, these will be used to off -set the cost of organising the event and for prizes in a lucky number draw for participants in the ride.

In return for supporting the event the company name or logo will appear on the poster that will be produced to advertise the event, there will be 200 of these which I will place in motorcycle dealerships in Rotorua, Tauranga, Auckland, Hamilton and other towns in the Waikato Region. I live in Paeroa where the local business gives good support to these types of events and I will be displaying posters in the local café’s as there are a large number of motorcyclists who pass through the town.

Each sponsor will also be able to supply me with company promotional material that will be placed in an A4 size zip lock plastic bag, these bags will be handed out to all participants and individually numbered, these numbers will be used in the draw for the prizes supplied by the sponsors. Should any sponsor wish to mount a static display of their product or service, there will be space made available for them at the Raglan Rugby Club grounds where the ride ends.

Provision has been made to allow participants to camp over night at the Raglan rugby grounds, this combined with the free end of ride Bar-B-Que I believe make this an event that will draw riders from a larger area than just the Waikato and will also no doubt attract media interest, this will give further exposure to supporters products and services.

When the event proves to be the success that I believe that it will be I will then set about organising the running of the “Rescue Ride” for 2014, I plan to run it over the third weekend in March each year so that riders know when it is on and they can prepare for it in advance.

Once this years ride is over companies and organisations who have given it support will be given first option of supporting it in following years, there will also be the opportunity of securing naming rights for the event, this would further increase sponsors exposure to the motorcycle riding fraternity.

I will ensure that only one provider of a product or service will be able to be associated with the event as a means of maximising the return to that product or service provider. Sponsors will also be able to get approval to use their association with the “Rescue Ride” in company advertising.

On the day of the Paeroa Street Race meeting there will be promotional material displayed advertising the “Rescue Ride”, there will also be a registration desk at which people will be able pre-enrol for the ride.


© Scoop Media

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