Red Bull Collective Art: 1 Week Left To Book Time Slots!

Media Release

March 18, 2013

-For Immediate Release-

Red Bull Collective Art: students all around New Zealand are now contributing to a giant piece of online digital art. There is still one week left to book time slots!

Red Bull Collective Art is underway with hundreds of students around New Zealand booking time slots and contributing their creativity to a giant piece of digital art in a truly global project. With only one week to go, students must book their time slot by March 23. The collective artwork will be completed on March 24.

The unique digital project is being activated in 85 countries and offers creative talent the opportunity to take part in the creation of what could end up being the biggest and most diverse artwork in the world. The final piece will be displayed in galleries at universities around New Zealand and online.

Time slots can be booked on the Red Bull Collective Art website www.redbullcollectiveart.com, where people can see the artwork being created as whole, share and comment on photos and find information about the artists that have participated.

When a participant’s time slot becomes active, they will have 4 hours to download their template and start working on it. When their timeslot is up, the artist uploads the image back to the website where it is added to the entire artwork. The artist may use any format they like to work on the image such as Photoshop or Adobe, including freehand, the image is scanned before uploading.

Red Bull Collective Art is based upon a collaborative creative technique called Exquisite Cadaver developed by the Surrealists of the early twentieth century. Each artist adds to an artwork in sequence after being inspired by what the previous person contributed. Red Bull in partnership with Adobe brings Exquisite Cadaver into the digital age.

While this is first and foremost a student project targeting the creative youth in all countries, the project is open to anyone who wants to create something and share it with the world. To explore the collective artwork completed so far or to book a time slot, visit www.redbullcollectiveart.com.

Click here to view: Red_Bull_Collective_Art_Image.pdf

ENDS

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