Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search


Joseph Parker Joins Under Armour’s Roster

Joseph Parker Joins Under Armour’s Roster of World-class Athletes

Click for big version.

New Zealand boxing star joins Under Armour’s elite athletes like Georges St-Pierre, Tom Brady, Lindsey Vonn, Lisa Carrington and Michael Phelps

Auckland, January 14th, 2014 – Performance sports apparel and footwear world leader Under Armour announced today in Albany, Auckland that heavyweight boxer Joseph Parker has joined its elite roster of professional athletes, including Canadian UFC champion Georges St-Pierre, Olympic canoe racing gold-medalist Lisa Carrington and Olympic gold-medalist Michael Phelps in partnering with Under Armour.

"Joseph Parker is a true athlete and one of the most exciting young prospects New Zealand has seen in boxing in many years. Partnering with Joseph is a reflection of our global commitment to making athletes better everywhere," explains Phil Bentley, Brand Manager for Under Armour in New Zealand. “Joseph embodies Under Armour’s spirit of competition and hunger to be the best. He is a special fighter and together we’ll have a huge impact on making young athletes in New Zealand and beyond realize what it takes to perform your best.”

"What you wear in training is really important in boxing and Under Armour products keep me cool, dry and light throughout training or workouts. Their footwear, apparel and accessories are built to make me perform better and help me focus on my fights and my training," shared Joseph Parker, NZ Professional Heavyweight Boxing Champion with a professional record of 7-0 with 6 knockouts. "The Under Armour team has proven their innovations in performance apparel are unmatched in helping athletes perform better. They really know and love sports so it was a natural fit for me to partner with them."

Over the next year, Parker will participate in a number of marketing initiatives for Under Armour in New Zealand including being the men’s face of Under Armour’s “STORM” Hoody range released in April. . The January 10th photo-shoot marked Parker’s first public appearance as an Under Armour athlete.

About Under Armour, Inc.

Under Armour® (NYSE: UA) is a leading developer, marketer, and distributor of branded performance apparel, footwear, and accessories. The Company's products are sold worldwide and worn by athletes at all levels, from youth to professional, on playing fields around the globe. The Under Armour global headquarters is in Baltimore, Maryland, with European headquarters in Amsterdam's Olympic Stadium, and additional offices in Sydney, Denver, Hong Kong, Toronto, and Guangzhou, China. For further information, please visit the Company's website at

About Joseph Parker

The ‘boy wonder’ had many talking about him as the ‘real deal’ following his destruction of one-time contender Francois Botha in June. The South African was no match for the new found power in Joseph Parker which had been unleashed and primed by his new trainer Kevin Barry. That Parker has reached those heights quickly is no surprise. After a stellar amateur career - which included a gold medal at the 2011 Arafura Games in Darwin, a gold at the China Open and a silver at the 2010 Commonwealth Championships - the 21 year old phenom signed a long term deal with Duco Events and his controlled by an all-star cast of advisors led by the Las Vegas based Barry. Not one for hype – even though he is surrounded by it – Parker prefers to do his talking with his fists. That’s something the first seven opponents of his pro career (Dean Garmonsway, Terry Tuteru, Richard Tutaki, Dontay Pati, Brice Ritani- Coe, Francois Botha and Afa Tatupu) can all attest too. Indeed the power on show against Tatupu crowning Joseph the New Zealand National Boxing Federation Heavyweight Champion has many whispering that he’s NZ’s best potential shot at glory since David Tua’s pro debut in 1992.

THE RECORD: Won 7, Lost 0, Drawn 0


© Scoop Media

Culture Headlines | Health Headlines | Education Headlines


Howard Davis: Review - A Girl Named Mo

Moana Ete brought her three-piece band A Girl Named Mo to Wellington's intimate and iconic Bats Theatre last week for a five-night residency. Each show was recorded and filmed live for the release of her debut album 'Platonic/Romantic' on Loop records later this year. More>>

For The Birds: Who Will Be Crowned Bird Of The Year?

The competition involves well-known and enthusiastic New Zealanders acting as ‘campaign managers’ for their favourite birds with many going to great lengths to get New Zealanders to vote for their chosen bird... More>>


  • Greening the Red Zone - Bird of the year heats up: kōtare concedes, backs kea
  • Image Out-Link - Giselle Clarkson on Twitter
  • Gordon Campbell: On Bob Dylan's Nobel (And The Surplus)

    So Bob Dylan has just won the Nobel Prize for… Literature? Wow. I’d be just as happy if he’d won for his work on particle physics (“One Grain of Sand”, “Simple Twist of Fate”) or got the Economics prize for his work on the theory of contracting (“Don’t Think Twice Its Alright”) ... More>>


    Scoop Review Of Books: Whose Goat Was That?

    Mysterious Mysteries of Aro Valley is a sharp, satirical and sometimes downright scary romp through and around that valley in ways that made me question the realities of the places I thought I knew so well. More>>


    NZ On Air TV Funding: More Comedy Comes Out Of The Shadows

    Paranormal Event Response Unit is a series conceived by Jemaine Clement and Taika Waititi as a TV spin-off from their highly acclaimed feature film What We Do In The Shadows. More>>


    Mars News: Winners Announced For The 2016 Apra Silver Scroll Awards

    Wellington singer-songwriter and internationally acclaimed musician Thomas Oliver has won the 2016 APRA Silver Scroll Award with his captivating love song ‘If I Move To Mars’. More>>


    Get More From Scoop



    Search Scoop  
    Powered by Vodafone
    NZ independent news