Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 


BNT confirms three year naming rights deal with SuperTourers

BNT confirms three year naming rights deal with V8 SuperTourers

V8 SuperTourers have confirmed a new major series sponsorship deal with BNT which installs the national automotive parts distributor as the naming rights sponsor of the BNT V8 SuperTourers for the next three years.

BNT is a significant supplier of a wide range of automotive parts, accessories and engineering supplies to trade customers throughout New Zealand. The company has been involved in Motorsport in New Zealand for over 25 years and supports all levels of motorsport from entry level, right through to the premier level of the V8 category.

In 2013, BNT supported the Series in a one year deal as naming rights sponsor. John Pollard, BNT Sales and Marketing Manager says continuing to support the V8 SuperTourers for the next three years is a positive business decision.

“The BNT V8 SuperTourers is growing from strength to strength and we have seen great return in terms of brand awareness and sponsor benefits. The Series is gaining popularity with fans, viewers, drivers and sponsors, so it made absolute sense for BNT to committ long term to the Series,” says Pollard.

Managing Director for BNT V8 SuperTourers Ray Noonan says that the Series has come a long way in two years and this sponsorship further reinforces how attractive the Series has become to major corporates who are looking for valuable strategic partnerships.

“We are thrilled to continue the partnership with BNT. Securing three year deals with sponsors like this really do cement the future of the category and send strong messages to other corporates in regards to the brand value our series provides,” says Noonan. “The growth we have experienced in the last twelve months in terms of TV viewership and Facebook Fans has been phenomenal.”

The number of BNT V8 SuperTourer Facebook fans grew from around 11,000 at the start of 2013 to today’s figure of 23,302 while the total audience reach for the 2013 grand final coverage on TV3’s CRC Motorsport was 226,100 viewers.

In addition to the naming rights sponsorship deal of the Series, BNT also have an individual car sponsorship deal with the Edgell car.

The series, which kicks off its third season with the Fuchs 250 at Highlands Motorsport Park this weekend, continues to attract big name drivers from New Zealand and Australia.

ENDS

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Cyclists Net First NZ Gold

New Zealand won a gold meal and two bronzes on the first day of the Commonwealth Games. There was joy and heartbreak in an incredibly full day of sport. Here's how the New Zealanders fared. More>>

Cap Bocage: Anti-Mining Campaign Doco Debuts At NZ Film Festival

Playing at this year’s New Zealand International Film Festival, Cap Bocage is a close-up exploration of the forces that came into play when environmental issues and indigenous rights became intertwined in New Caledonia ... More>>

Film Fest:

More Film:

Sharon Ellis Review: A View From The Bridge

Arthur Miller’s A View From the Bridge is Circa’s latest big production, it opened on Saturday 19 July and it is a stunning triumph. More>>

Māori Language Week: He Karanga Kia Kaha Ake Te Tīhau Ki Te Reo Māori

The Māori Language Commission wishes to see social media swamped with Māori language tweets and messages for Te Wiki o te Reo Māori using the hashtag #tekupu. More>>

ALSO:

Book Vote: Kiwis Prefer Young Adult & Classics

To compile their Top 100 List for 2014, Whitcoulls again asked New Zealanders to vote for their favourite books and authors. And while classic novels continue to appeal to Kiwi readers, 2014 marks a significant new trend – the increasing popularity of novels for young adults. More>>

ALSO:

Five NZ Cities: Bill Bailey Back To The Southern Hemisphere

The gap between how we imagine our lives to be and how they really are is the subject of Bill’s new show Limboland. With his trademark intelligence and sharp wit, he tells tales of finding himself in this halfway place. More>>

Scoop Review Of Books: Book Television Is Coming

Carole Beu of The Women’s Bookshop in Auckland, Graham Beattie of The Book Blog and producer Deb Faith of FaceTV have raised enough money via crowd funding at Boosted – just under $7,000 so far – for 12 episodes, which begin production in September, and will be on screen later that month. More>>

Electric Sheep: Light Nelson Exceeds All Expectations

Light Nelson exceeded all expectations drawing over 40,000 people over two nights to the Queens Gardens and surrounds. The event, with over 40 installations from local and national artists, is in its second year, and organisers were hoping they’d top last year’s crowd of 16,000. More>>

MacGyver: Richard Dean Anderson To Attend Armageddon This October

New Zealand’s biggest pulp-culture event, the Armageddon Expo is proud to announce the world’s most recognised DIY action hero will be attending the Auckland event at the ASB Showgrounds from October 24th to 27th. More>>

ALSO:

Barbershop Gold: Māori Party Singing Praises Of The Musical Island Boys

The Maori Party has congratulated four young men on a mission, who in 2002 took up barbershop singing at Tawa College, and tonight took out the Gold Medal in the 2014 International Barbershop Harmony Society competitions in Las Vegas. More>>

ALSO:

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Culture
Search Scoop  
 
 
Powered by Vodafone
NZ independent news