Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 


BNT confirms three year naming rights deal with SuperTourers

BNT confirms three year naming rights deal with V8 SuperTourers

V8 SuperTourers have confirmed a new major series sponsorship deal with BNT which installs the national automotive parts distributor as the naming rights sponsor of the BNT V8 SuperTourers for the next three years.

BNT is a significant supplier of a wide range of automotive parts, accessories and engineering supplies to trade customers throughout New Zealand. The company has been involved in Motorsport in New Zealand for over 25 years and supports all levels of motorsport from entry level, right through to the premier level of the V8 category.

In 2013, BNT supported the Series in a one year deal as naming rights sponsor. John Pollard, BNT Sales and Marketing Manager says continuing to support the V8 SuperTourers for the next three years is a positive business decision.

“The BNT V8 SuperTourers is growing from strength to strength and we have seen great return in terms of brand awareness and sponsor benefits. The Series is gaining popularity with fans, viewers, drivers and sponsors, so it made absolute sense for BNT to committ long term to the Series,” says Pollard.

Managing Director for BNT V8 SuperTourers Ray Noonan says that the Series has come a long way in two years and this sponsorship further reinforces how attractive the Series has become to major corporates who are looking for valuable strategic partnerships.

“We are thrilled to continue the partnership with BNT. Securing three year deals with sponsors like this really do cement the future of the category and send strong messages to other corporates in regards to the brand value our series provides,” says Noonan. “The growth we have experienced in the last twelve months in terms of TV viewership and Facebook Fans has been phenomenal.”

The number of BNT V8 SuperTourer Facebook fans grew from around 11,000 at the start of 2013 to today’s figure of 23,302 while the total audience reach for the 2013 grand final coverage on TV3’s CRC Motorsport was 226,100 viewers.

In addition to the naming rights sponsorship deal of the Series, BNT also have an individual car sponsorship deal with the Edgell car.

The series, which kicks off its third season with the Fuchs 250 at Highlands Motorsport Park this weekend, continues to attract big name drivers from New Zealand and Australia.

ENDS

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Howard Davis: Orson Welles' Masterpiece - 'Chimes At Midnight'

Never widely distributed in the US, but Welles' own personal favorite and hugely influential on directors as diverse as Kenneth Branagh and Mel Gibson, a restored 50th anniversary print has now reached the New Zealand Film Festival. More>>

Off To Leeds: Wellington’s Local Naked Girl Spreads Her Wings

Wellington born, bred and based live artist Virginia Kennard, self confessed “local naked girl”, has earned a place on the MA in Performance programme at Leeds Beckett University and flies away in 2 months time. More>>

Free Diving: William Trubridge Breaks World Record

With just a single breath, New Zealand free diver William Trubridge has successfully broken his own unassisted free dive world record of 101 metres. More>>

ALSO:

RLWC 2017 Draw: New Zealand Set For A Festival Of Rugby League

New Zealand Rugby League fans will have the chance to see the Kiwis in action against the best in the Pacific region for the Rugby League World Cup 2017, as announced today at the Official Tournament Draw. More>>

ALSO:

Non-Pokemon News: Magical Park A Safer Augmented Reality For Younger Audiences

Since May, Wellington City Council has been trialling a new app, Magical Park, in collaboration with the game’s New Zealand developer Geo AR Games, in parks around the city. Magical Park uses GPS technology to get users moving around the park to play within a set boundary. More>>

'Erroneous': Pokemon App Makers On Huge Privacy Flaw

We recently discovered that the Pokémon Go account creation process on iOS erroneously requests full access permission for the user's Google account... More>>

ALSO:

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Culture
Search Scoop  
 
 
Powered by Vodafone
NZ independent news