Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 


New Study Reveals Kiwi Coffee Preferences

New Study Reveals Kiwi Coffee Preferences

By Fleur Revell
24 March 2014

Forget the City of Sails, Auckland is officially the flat white capital of New Zealand according to new research.

Aucklanders drink more flat whites than any other coffee throughout the country with 31% saying they prefer this as their daily cup over mochas (25%), cappuccinos (17%), lattes (19%), long blacks (2%) and tea at 4%.

The Muffin Break survey is believed to be the largest of its type and sought the opinions of over 22,000 Australasian coffee drinkers.

Along with Auckland, Otago locals said flat whites were also their preferred hot beverage at 31%, followed by cappuccinos (24%), mochas (22%) and lattes 17%.

Lattes were the favourite of Cantabrians with thirty percent surveyed saying it was their favourite drink.
In Wellington, New Zealand’s capital city coffee drinkers said when it came to their morning caffeine fix it was a tie between a latte and mocha at 24%, with tea being the least preferred at 3%.

Of the 95% of us who prefer milk with our hot beverages, half of us prefer it trim, 38% choose full milk with 8% requesting soy.

More than three quarters of those who like a sweeter drink prefer sugar (77%) with 23% choosing another type of sweetener.

Twenty five percent of those surveyed said that they like an extra shot in their coffee of choice.

Kiwis like to upsize their hot beverages with more than two thirds (69%) ordering a large or extra-large size compared to just 50% of Australians.

Australian’s prefer cappuccinos (38%) and lattes (32%) with New Zealanders preferring flat whites (26%) and lattes (24%). Just two percent of Australasians prefer tea.

Muffin Break General Manager, Garry Croft, says it’s fascinating to see the difference in our coffee preferences at a regional level.

“We all know how much we love our coffee in this country, but it was surprising to see how much variance there was throughout the main centres,” he says.

“As Kiwis we are incredibly discerning when it comes to our coffee and for that reason we have trained barista’s on site who are encouraged to continue to up skill and can stay in step with changing market demands,” he says.

The research was commissioned as part of the company’s new Muffin Break Facebook competition where entrants have the chance to win their daily cup of coffee for a year.

For more information about Muffin Break, visit muffinbreak.co.nz, or check out the Muffin Break page on Facebook; www.facebook.com/muffinbreaknz

ENDS

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Theatre: Ralph McCubbin Howell Wins 2014 Bruce Mason Award

The Bruce Mason Playwriting Award was presented to Ralph McCubbin Howell at the Playmarket Accolades in Wellington on 23 November 2014. More>>

ALSO:

One Good Tern: Fairy Tern Crowned NZ Seabird Of The Year

The fairy tern and the Fiji petrel traded the lead in the poll several times. But a late surge saw it come out on top with 1882 votes. The Fiji petrel won 1801 votes, and 563 people voted for the little blue penguin. More>>

Music Awards: Lorde Reigns Supreme

Following a hugely successful year locally and internationally, Lorde has done it again taking out no less than six Tuis at the 49th annual Vodafone New Zealand Music Awards. More>>

ALSO:

EPMU: Fourth Pike River Anniversary

Representatives of the Engineering, Printing and Manufacturing Union are proud to stand with the Pike River families to mark four years since 29 men lost their lives. More>>

ALSO:

'Kindara': Unusual Ginger Coloured Kiwi Chick Released To Taupo Creche

A cute little kiwi chick with an unusual ginger tinge to its feathers has just been released to Wairakei Golf & Sanctuary Kiwi Creche in Taupo after hatching at Rainbow Springs' Kiwi Encounter. More>>

Werewolf: The Complicatist : Bob Dylan Himself, And By Others

Bob Dylan is about to release a six CD version of the entire Basement Tapes sessions he recorded with the Band 40 years ago. To mark the occasion, I’ve rustled together some favourite cover versions of Dylan songs, and a few lesser-known tracks by the great man. More>>

ALSO:

Werewolf: Gone Girl : The Trouble With Amy

Philip Matthews: Three words to describe the David Fincher film Gone Girl: cynical, topical and ridiculous. Ridiculous isn’t a negative. More>>

ALSO:

11/11: Armistice Day Peace Vigils

On Armistice Day 2014, the second in the series of peace vigils that will take place three times each year during the World War One centenary will be held in Hokianga, Whangarei, Auckland, Tauranga, Otaki, Lower Hutt, Wellington and Takaka. More>>

ALSO:

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Culture
Search Scoop  
 
 
Powered by Vodafone
NZ independent news