Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 


Nike Launches “Winner Stays,” Second Film

Nike Launches “Winner Stays,” Second Film in the Risk Everything Football Campaign


Star-studded four-minute film features the world’s best players, along with Kobe Bryant, Jon Jones, Anderson Silva, Irina Shayk and The Incredible Hulk.


Today, Nike launched the second part of its ‘Risk Everything’ Football campaign for 2014 with a film called “Winner Stays.” While Cristiano Ronaldo, Neymar Jr. and Wayne Rooney are back, they are now joined by a host of other football superstars and a few special guests.

The film opens on a park with two teams challenging each other in a pick-up game where the winner stays on. Straight away as the challenge is set, the stakes are raised: “Guess I’m Cristiano Ronaldo then,” says one. His opponent responds saying, “Yeah? Well I’m Neymar.”

In a split second a seemingly simple game between friends has become a grudge match of sorts, aided by the unique skills of some of the world’s greatest footballing talent. As the match develops, players call out the names of players to possess their specific skill, and before we know it Wayne Rooney, Zlatan Ibrahimovic, Eden Hazard and Gonzalo Higuain have joined the game.

Ronaldo scores a screamer to send his team 1-0 up and taunts one of his opponents, saying “The crowd goes wild,” upon which a crowd is revealed cheering behind him. His rival is not deflated and points out that 50,000 are screaming his name. As they banter the young player changes his shoes in to the Magista, a boot that’s not even out yet. Ronaldo counters to give us the world’s first glimpse of the new Mercurial Superfly.

The match continues and more players join the action: Gerard Pique makes a last-ditch tackle, David Luiz appears to be cloned, and a mix-up sees one boy’s dream of becoming Andrés Iniesta shattered in a fun moment of mistaken identity. This is a match for the ages.

For the extended story and to view the film:
http://nikeinc.com/news/nike-launches-winner-stays-second-film-in-the-risk-everything-football-campaign

Imbed link:
https://www.youtube.com/watch?v=UYOV7NPuyp4

Ends

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Bodega: Venue Closing At The End Of The Year, After 25 Years Of Music

"It is with considerable sadness that, for reasons beyond our control, we regret to announce the closure of Bodega’s doors at the end of this year, after 25 years of faithful and committed service to live music in Wellington." More>>

Memorabilia: Te Papa Buys Peter Snell Singlet

Te Papa has purchased the singlet worn by Peter Snell at the 1964 Tokyo Olympics at an auction this morning at Cordy’s auction house in Auckland. More>>

ALSO:

Scoop Review Of Books: Women At The Centre

In the first chapter of her epic History of New Zealand Women, Barbara Brookes places a version of the Māori creation story alongside that of the Pākehā colonists, setting the scene for how each society saw women. The contrast is startling. More>>

In Auckland Art Gallery: A Tour Of Duty

I had already started my journey through the exhibited collections when an audio announcement about a guided tour to embark shortly from the foyer was made, I decided to join in. Why not? More>>

Art: ‘Holiday’ Wins IHC Art Awards

An intricate embroidered cushion by Wellington artist Jo-Anne Tapiki has won the 2016 IHC Art Awards and $5000. Jo-Anne started working from IHC’s Arts on High studio in Lower Hutt 18 months ago and this is the first time she has entered the competition. More>>

‘Quasi’: Christchurch Art Gallery Reveals Rooftop Sculpture

Christchurch-born and internationally renowned artist Ronnie van Hout has had a huge hand in Christchurch Art Gallery's latest outdoor installation. More>>

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Culture
Search Scoop  
 
 
Powered by Vodafone
NZ independent news