Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 


Tasti invites fans to find Hemi!

6 August 2014

Tasti invites fans to find Hemi!

Online search to find the inspiration behind iconic Kiwi company’s latest innovation

New Zealand company Tasti is calling on Kiwis to help find a fan known only as Hemi who inspired their latest range of bars.

The new range, called Tumeke Mega Nuts, is available in stores nationwide and includes three Kiwiana flavours - coconut rough, hokey pokey and choc orange. The launch was the result of a call from Hemi last year suggesting that as Tasti’s bars were "so awesome", they should change their name to Tumeke Bars and introduce a selection of Kiwiana flavours. However, Hemi didn’t leave a contact number and Tasti is keen to thank him for his inspirational idea.

Michael Tohill, Brand Manager for Tasti Products said, “We have a passionate fan base who take their treats seriously, so when we received the call from Hemi, we thought let’s make it happen. The result was the creation of the limited edition Tumeke Mega Nuts bars.

“Now we’d like to thank Hemi for his great idea, so we’ve set up the 'Chur Hemi Fund’. All we know is that he comes from ‘up north’, so we’re hoping our fans will help find him by tagging a Hemi they know on our Facebook page.”

In addition to helping find Hemi, Tasti is inviting fans to vote for their favourite Tumeke bar flavour. Fans have until the end of August to vote to bring back one of the flavours permanently. The first time that a voter connects to the competition on Facebook, Tasti will make a donation to the ‘Chur Hemi Fund’, which will then go to Hemi as a thank you for his inspiration - if the real Hemi comes forward.

“Tasti’s been around for over eighty years and we pride ourselves not only on our Kiwi heritage, but also the great products and wide range of flavours we offer.

“We hope our fans enjoy the new Kiwiana-inspired flavours. We’re looking forward to seeing how the voting goes and also to finding Hemi!” commented Michael.

Fans can vote online until the end of August 2014 at www.facebook.com/TastiNZ

The winning flavour will be on shelves permanently from early next year.

ENDS

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Review: Henry Rollins Burning Down The House

With his lantern jaw, close-cropped hair, and muscle-bound physique, Henry Rollins could not be further from the US Marine image his appearance might suggest. More>>

A Series Of Tubes: 150 Years Of The Cook Strait Cable

“It was a momentous achievement for its time. The successful connection came on the third attempt at laying the cable, and followed a near disaster when the first cable snapped - almost destroying the ship Weymouth in the process,” says Ms Adams. More>>

ALSO:

February 2017: Guns N' Roses - New Zealand Dates Announced

Founder Axl Rose and former members, Slash and Duff McKagan have regrouped for one of the century’s most anticipated tours... Rolling Stone said: "This was the real thing, the thing we'd all been waiting for: the triumphant return of one of the most important bands to cross rock music history. And it happened in our lifetime.” More>>

Werewolf: Brando, Peckinpah And Billy The Kid

Gordon Campbell: Initially, One-Eyed Jacks was supposed to have been directed by Stanley Kubrick from a script by Sam Peckinpah – yet it quickly became Brando’s baby... More>>

Book Awards: ANZAC Heroes Wins Margaret Mahy Book Of The Year

“Simply stunning, with gold-standard production values,” say the judges of the winner of this year’s Margaret Mahy Book of the Year Award in the prestigious New Zealand Book Awards for Children and Young Adults. ANZAC Heroes is also the winner of the Elsie Locke Award for the Best Book in the Non-Fiction category. More>>

Baby Animals: Hamilton Zoo Rhino Calf Named

Hamilton Zoo’s latest rhino calf has been named Samburu and he's being celebrated with a unique zoo experience... Samburu arrived after his mother Kito’s 16-month pregnancy and the calf brings the number of white rhinos at Hamilton Zoo to six. More>>

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Culture
Search Scoop  
 
 
Powered by Vodafone
NZ independent news