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Help support the RSA

Help support the RSA


Donate in-store to support our Returned and Services’ Association


14 April 2014: Countdown is proud to be supporting the Returned and Services’ Association (RSA) in the lead-up to Anzac Day this year, which marks the 100th anniversary of the Anzac landing at Gallipoli.

Countdown customers can show their support for veterans and former and current service personnel by donating at the checkout. Customers can also buy Anzac commemorative pins and Anzac biscuits in store.

Those who want to leave something a little more personal can pick up a free poppy sticker at checkout and place a message on our special poppy field posters in-store. The poppy field posters will be presented to each store’s local RSA so the messages can be displayed for members to see.

RSA Chief Executive, David Moger, says the generous donations received from Countdown customers help to remember and care for those who have served and made sacrifices for our nation.

“Anzac Day is an important reminder to all New Zealanders of the sacrifice our veterans and service people have made in the past, and continue to make today. By donating, Countdown customers are playing an important part in helping the RSA to support them,” says Mr Moger.

Countdown Director Gideon Thomas says, “This year Anzac Day marks a significant milestone; the 100th anniversary of the Anzac landing at Gallipoli. Countdown has a proud history of supporting the RSA. We thank all Kiwis who help us commemorate New Zealanders who have fallen in war as well as honouring all returned servicemen and women.”

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