Latest funding round pushes for rangatahi-focused content
Te Māngai Pāho has published its latest request for proposals (RFP) focusing on digital content that will encourage and inspire rangatahi (youth) to use te reo Māori.
“Rangatahi of Aotearoa are the future of te reo Māori. If we, as a country, don’t engage our rangatahi, the future of the language is bleak,” Larry Parr, Kaihautū of Te Māngai Pāho says.
The government is committed to ensuring basic te reo is spoken by a million people in Aotearoa by 2040.
“Our increased investment announced as part of Budget 2019 is to support innovative rangatahi focused digital content for multi-platform distribution - this RFP is just the start,” Mr Parr says.
Te Māngai Pāho’s aim is for the Māori media sector to be able to demonstrate a tangible impact on Māori language and Māori cultural outcomes.
“While we are looking for new ways of promoting te reo Māori as a living language, we remain committed to working with existing broadcast partners, especially iwi radio and Māori Television, to commission new Māori language content for broadcast and distribution on a variety of platforms,” Mr Parr says.