4 September, 2006
On the home straight
With only a fortnight to go in the Shop For Your School campaign, the race is on for communities across the country to help their favourite school take a share of loads of new technology equipment.
The Shop For Your School campaign has more than $665,000 worth of technology prizes at stake at each of nine participating Westfield centres. They include Apple iBooks, software and Canon digital and video cameras.
Friends and family of primary and intermediate schools throughout New Zealand are encouraged to register for their favourite school at their local Westfield Shopping Centre. By taking their shopping receipts to a collection point in the centre shoppers earn points for their school.
The Westfield Shop For Your School campaign runs from July 17 to September 17, 2006. At the conclusion, prizes are awarded on a points-per-student basis to make the competition fair and equitable to all schools participating.
Schools also have the opportunity to win extra points during bonus point periods, of which there are five during the campaign. The next one is during the last week of the campaign, September 11 – 17 September.
Kids also have the chance to get on the goggle box with TV3 Show Sticky TV filming an episode at one school.
Shoppers can win too! There are 27 iPod Nanos and nine 30Gig iPods up for grabs too when shoppers register points for their favourite schools.
The Westfield Shop for Your School campaign is in its fourth year. Over the years, simply by doing their everyday shopping at a Westfield centre, Kiwis will have helped hundreds of thousands of primary and intermediate students gain access to more than $2.2 million of educational resources.
“C’mon Kiwis, the cause is great and all you need do is sign up and do you normal shop,” says Westfield New Zealand National Marketing and Communications Manager, Linda Trainer. “Over the years we have seen so many New Zealand schools benefit from this programme. We’re in the home straight now.”
Last year more than 280 schools, nearly 90,000 students and 21,000 New Zealand shoppers took part. This year 353 schools are participating with some 110,000 students.
In 2006 the prize pool has been boosted by nearly $100,000 and the programme restructured to include two categories – schools with up to 300 students and those with 301 or more.
Schools and shoppers can see how they’re doing by visiting the Westfield website at www.westfield.com/sfysnz.