Massey innovation hub and CPA Australia build research ties

16 September 2013

Massey University innovation hub builds research ties with CPA Australia

Global accounting body CPA Australia and Massey University’s Auckland Knowledge Exchange (AKE) Hub have formed a partnership aimed at facilitating closer ties between business and academia.

The pair has signed a memorandum of understanding that will see CPA Australia’s business members share resources and collaborate on joint research initiatives with the AKE Hub.

Entrepreneurship, innovation and commercialisation are drivers of the AKE Hub programme, which aims to develop strong research partnerships between the University and the business community.

New Zealand Country Manager for CPA Australia David Jenkins said: “Establishing relationships between business and academia is a crucial ingredient to aid a successful and innovative New Zealand economy.”

“CPA Australia is delighted to support this very worthy business initiative and serve as a conduit for these important two-way conversations,” said Mr Jenkins.

AKE Hub Business Development Director Dr Jeffrey Stangl said Massey University was thrilled to be building on an already strong relationship with CPA Australia.

“CPA Australia is the leading accounting qualification provider in Australasia, so it is crucial for Massey to stay engaged with its needs," said Dr Stangl.

“This partnership will ensure we continue to deliver what the accounting profession requires in terms of skilled future employees and relevant research.

It provides a platform for collaborative research and thought leadership, as well as preparing Massey students for careers in the accounting profession.”

About CPA Australia
CPA Australia is one of the world's largest accounting bodies, representing more than 144,000 finance, accounting and business professionals in 127 countries. With a proud 126-year history, CPA supports its members with education, training and technical support, and has a particular emphasis on providing rewarding career pathways for top accounting graduates. CPAs are recognised as strategic business leaders and New Zealand members include senior finance professionals from some of the country’s largest public and private sector organisations. CPA Australia advocates not only on behalf of its members, but also on behalf of public interest. For more information please visit www.cpaaustralia.co.nz.

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