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Pharmacists provide crucial front line health care

MEDIA RELEASE

17 June 2009

Pharmacists provide crucial front line health care

Pharmacists are on the front line of the pandemic, responding to unprecedented volumes of patient queries and anxieties. The Community Pharmacy Leaders’ Forum (CPLF) is urging health officials to recognise the crucial role pharmacists play in front line health care and include them in front line planning.

The members of the CPLF point to the current Influenza A (H1N1) crisis which has highlighted the importance of pharmacy during a pandemic and are concerned their role is not sufficiently recognised within public health strategies.

“Community pharmacies are the first place people go for health advice. Pharmacists need more support and need to be better integrated into decisions and actions being taken by public health officials. There is conflicting advice being given to pharmacists by public health units in the various regions,” says the CPLF.

The CPLF encourages all health care officials to provide community pharmacy with the same front line support as other health care providers.

ENDS

Notes:
The Community Pharmacy Leaders Forum brings together representatives from the Pharmacy Guild of New Zealand, Pharmaceutical Society of New Zealand, Life Pharmacy, Radius Pharmacy and Pharmacybrands.

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