News Video | Policy | GPs | Hospitals | Medical | Mental Health | Welfare | Search

 


Kiwis click their way to health

Media release

28th February  2014

Kiwis click their way to health

An increasing number of Kiwis (55%) are now using the internet to research their medical woes and 22% claim to be doing so once or more each week.

TNS research carried out for the Southern Cross Healthcare Group, showed that of the 55% undertaking research, 21% used it to identify the issue themselves and 4% didn’t go to the doctor as a result.

Ian McPherson, Southern Cross Healthcare Group CEO and former GP, says that given the wealth of information available online it’s no surprise people are using the internet to research conditions.

“Though online information should never replace a consultation with a qualified health professional, good quality information can provide a huge measure of reassurance, it can also give people a greater understanding of medical conditions that may be affecting them or their loved ones.”

Southern Cross’ own online medical library has experienced phenomenal growth, with visits increasing by 106% in the last year. Attracting over 1.3 million site visits in 2013, the most popular pages were glandular fever, pneumonia, diabetes, menopause and gout.

The plain-English medical library offers information on a broad range of medical conditions and procedures, including prevention tips and health promotion ideas. The 17 categories include Children's, Men's and Women's health through to blood, brain, heart, lung, joint, skin and autoimmune conditions.

McPherson says Southern Cross provides the free online resource because it fits in with the not-for-profit organisation’s philosophy of looking after the health of all New Zealanders.

“People know they’re in safe hands with Southern Cross. Health is where our credentials lie. From the hits received on our website, Kiwis obviously trust us to provide high-quality, understandable general health information.”

The national TNS survey showed the most likely to search for health information online were those living in Wellington and Tauranga, females and those under 50 years.

Southern Cross Healthcare Group Medical Library top searches 2013


Click for big version.

The Southern Cross Medical Library can be found at: https://www.southerncross.co.nz/about-the-group/health-resources/medical-library.aspx

ENDS

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 

Theatre: Ralph McCubbin Howell Wins 2014 Bruce Mason Award

The Bruce Mason Playwriting Award was presented to Ralph McCubbin Howell at the Playmarket Accolades in Wellington on 23 November 2014. More>>

ALSO:

One Good Tern: Fairy Tern Crowned NZ Seabird Of The Year

The fairy tern and the Fiji petrel traded the lead in the poll several times. But a late surge saw it come out on top with 1882 votes. The Fiji petrel won 1801 votes, and 563 people voted for the little blue penguin. More>>

Music Awards: Lorde Reigns Supreme

Following a hugely successful year locally and internationally, Lorde has done it again taking out no less than six Tuis at the 49th annual Vodafone New Zealand Music Awards. More>>

ALSO:

EPMU: Fourth Pike River Anniversary

Representatives of the Engineering, Printing and Manufacturing Union are proud to stand with the Pike River families to mark four years since 29 men lost their lives. More>>

ALSO:

'Kindara': Unusual Ginger Coloured Kiwi Chick Released To Taupo Creche

A cute little kiwi chick with an unusual ginger tinge to its feathers has just been released to Wairakei Golf & Sanctuary Kiwi Creche in Taupo after hatching at Rainbow Springs' Kiwi Encounter. More>>

Werewolf: The Complicatist : Bob Dylan Himself, And By Others

Bob Dylan is about to release a six CD version of the entire Basement Tapes sessions he recorded with the Band 40 years ago. To mark the occasion, I’ve rustled together some favourite cover versions of Dylan songs, and a few lesser-known tracks by the great man. More>>

ALSO:

Werewolf: Gone Girl : The Trouble With Amy

Philip Matthews: Three words to describe the David Fincher film Gone Girl: cynical, topical and ridiculous. Ridiculous isn’t a negative. More>>

ALSO:

11/11: Armistice Day Peace Vigils

On Armistice Day 2014, the second in the series of peace vigils that will take place three times each year during the World War One centenary will be held in Hokianga, Whangarei, Auckland, Tauranga, Otaki, Lower Hutt, Wellington and Takaka. More>>

ALSO:

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Health
Search Scoop  
 
 
Powered by Vodafone
NZ independent news