News Video | Policy | GPs | Hospitals | Medical | Mental Health | Welfare | Search

 


Bladder cancer testing service goes live in NZ

Bladder cancer testing service: e-commerce site goes live in New Zealand

All New Zealand residents and healthcare professionals can today access the Cxbladder cancer detection technology developed by Dunedin-based Pacific Edge with the ‘go live’ of an e-commerce platform. http://www.cxbladder.com/order-form

Customers can purchase the Urine Sampling System (USS) online for use in the convenience of their homes or it can be bought by health care professionals for use in their clinic.

Detailed reports will only be provided to the customers’s nominated general practitioner or specialist who are qualified to recommend further appropriate action for the patient. The additional data from Cxbladder will supplement the information available to urologists to enhance the standard of care they offer
patients.

Pacific Edge Diagnostics’ Commercial Director Brent Pownall says the testing service now available through Pacific Edge’s e-commerce platform will give people and healthcare professionals, particularly GPs, direct access to the Cxbladder technology. To be able to collect a urine sample from the privacy of their own home is a big step forward in the utility for people who wish to take a more active role in providing their healthcare professional with more information on their wellbeing. Easy access to the testing services for rural GP’s should also be a considerable benefit.

“Cancer is a concern in the community and bladder cancer is the fourth most prevalent cancer amongst men and ninth globally for both men and women. The quick delivery of results from the testing service will have the benefit of prompt engagement between purchasers and their general practitioners or specialists.”

“The early detection of bladder cancer or other causes of haematuria leads to early treatment and better outcomes for patients,” says Brent Pownall. Multi-centre peer reviewed clinical trials in Australia and New Zealand have demonstrated that Cxbladder technology out performs benchmark technologies in detecting the presence – or not - of bladder cancer in patients who have blood in their urine

(haematuria). Further validation has recently been carried out by urologists providing services in two of New Zealand’s District Health Boards.

“There is a rapidly growing, global trend where patients are taking a greater interest in their well-being and diagnosis of ailments. Pacific Edge’s e-commerce site recognises this desire by providing ease of access to this advanced cancer detection technology and providing a flow-on into the professional healthcare providers.”

It is estimated that there are close to 10,000 New Zealanders per year who have haematuria leading to approximately 600 New Zealanders a year with bladder cancer and on average 170 deaths a year are attributed to it. Many patients with haematuria currently go through the discomfort of a full medical work-
up often using invasive tests to determine if bladder cancer is present. On average, approximately one in eight of those patients presenting with visible blood in their urine are diagnosed with bladder cancer.

“Those who have been diagnosed with bladder cancer and need ongoing monitoring of their condition know only too well the benefits of using Cxbladder’s testing system,” Mr Pownall says.

Only New Zealand residents are able to access Pacific Edge’s urine testing service though the e-commerce site. Purchasers will be sent the proprietary, easy to use, Urine Sampling System (USS) developed by Pacific Edge, to collect a urine sample for the Cxbladder test.

“Many New Zealanders are becoming much more aware that there is a technology available that can complement or provide an alternative to the standard invasive tests, but are not sure how to access the Cxbladder service other than through their doctor. This e-commerce site will enable patients to take advantage of Cxbladder to maintain a regime of evaluation that suits their individual needs.”

The Cxbladder testing services e-commerce site has been reviewed and approved by Medsafe, the New Zealand Medicines and Medical Devices Safety Authority, and TAPS, Therapeutic Advertising Pre-vetting System of the Advertising Standards Authority.

The e-commerce platform at http://www.cxbladder.com is a further addition to Pacific Edge’s drive to build commercial revenues from Cxbladder and to drive demand for the product in the New Zealand market from both the patient and the clinician. The Company’s principal focus is on driving revenue in the world’s largest health market, the USA and achieving the company’s target of having sales revenue there of $100 million a year after five years of trading. Four National Provider Networks (NPN) in the USA have signed up Cxbladder for inclusion in their networks.

Pacific Edge is committed to growing its sales and is boosting the sales and marketing team in the USA this year and building relationships with Large Urology Groups, Integrated Healthcare Providers and adding additional provider networks.

Here is your link to the online order form http://www.cxbladder.com/order-form

ends

© Scoop Media

 
 
 
 
 
Culture Headlines | Health Headlines | Education Headlines

 
Masters Games Close: “The Best Games Ever!”

The 2017 Games had met all the professional standards expected of Auckland with all venues in perfect condition. “To this we can add the warm kindness we have received from our new friends in this beautiful country. And especially one group made these Games absolutely fantastic – our volunteers!” More>>

ALSO:

Review: Howard Davis On Olivier Assayas' 'Personal Shopper'

Olivier Assayas’ Personal Shopper is stylish, mysterious, and very strange indeed. It manages to be both ghost story and suspense thriller, yet also a portrait of numbed loneliness and ennui , held together by an peculiarly inexpressive performance from ... More>>

Howard Davis: Never Too Old To Rock & Roll - Jethro Tull

As Greil Marcus recently observed in an NYRB review of Robbie Robertson's autobiographical Testimony, in rock and roll there is always an origin story. In the case of Jethro Tull founder Ian Anderson, he claims to have been influenced by his father's big band and jazz record collections and the emergence of rock music in the 1950s, but became disenchanted with the "show biz" style of early US stars like Elvis Presley... More>>

October: Alice Cooper Returns To NZ

It was March 1977 when Alice Cooper undertook his first ever concert tour of New Zealand – and broke attendance records. 40 years on and this revered entertainer continues to surprise and exude danger at every turn, thrilling audiences globally! More>>

ALSO:

Howard Davis Review: The Contemporary Relevance Of Denial

Denial has all the hallmarks of a riveting courtroom drama. Based on a 1996 British libel case that author David Irving brought against Lipstadt, the movie has been criticized as flat and stagey, but it nonetheless conveys a visceral clarity of vision and sense of overwhelming urgency. More>>

Get More From Scoop

 
 

LATEST HEADLINES

 
 
 
 
Health
Search Scoop  
 
 
Powered by Vodafone
NZ independent news