Parliament

Gordon Campbell | Parliament TV | Parliament Today | Video | Questions Of the Day | Search

 

Wearable Arts and Tourism partnership

Wearable Arts and Tourism partnership

Tourism Minister Mark Burton is hosting a function at Parliament this evening at which the Prime Minister Helen Clark will launch an exciting new partnership between tourism and culture.

Nelson-based Wearable Arts is to be promoted overseas by Tourism New Zealand as one of this country's premier cultural tourism attractions.

"Wearable Arts began 14 years ago as a promotion for an art gallery in Nelson," Mark Burton said. "Now the annual show attracts around 700 entries from all over the world. It's become a New Zealand cultural landmark.

"This government has emphasised the importance of partnerships – tonight we are celebrating a marketing and media partnership between Tourism New Zealand and Montana World of Wearable Arts.

"This arrangement is a good example of Tourism New Zealand working to broaden the visitor perception of New Zealand, by highlighting the country’s sophisticated mix of people and culture.

"Tourism New Zealand has had a relationship with Wearable Arts for several years now, using them on several occasions in offshore events promoting New Zealand. Now a long-term arrangement has been entered into. Wearable Arts will be used as part of an international marketing campaign for the next three years.

"This is a very appropriate and timely development, as Wearable Arts is evolving the show to a permanent facility. The new World of Wearable Art complex being constructed in Stoke, near Nelson, will turn New Zealand's unique fashion extravaganza into a year-round visitor attraction."

A private Nelson investor has supported the complex, with the government contributing a tourism facilities grant of $150,000.

"It is a wonderful combination of cultural creativity, business acumen, and community support," Mark Burton said. "The government is proud to be working in partnership with Wearable Arts, and this new marketing arrangement with Tourism New Zealand will ensure we showcase it to the world."

ENDS

© Scoop Media

 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Gordon Campbell: On The Quest For Zero Net Carbon Emissions

Some would querulously ask, zero net carbon emissions by 2050 – while others would say, why not?

Yesterday, it did seem fitting that PM Jacinda Ardern and Greens leader James Shaw should end the political year by jointly announcing a climate change target that encapsulated the sky-high ambitions of the new government, and the rather less romantic bureaucratic mechanisms needed to make them happen. More>>

 

CPAG Report: The Further Fraying Of The Welfare Safety Net

New Zealand’s welfare system has undergone a major transformation during the past three decades. This process has seriously thwarted the original intent of the system, which was to provide a decent standard of living for all New Zealanders in times of need... More>>

ALSO:

Signage, Rumble Strips, Barriers: Boost For State Highway Road Safety

Boost for road safety this summer Associate Transport Minister Julie Anne Genter today announced a short term boost in road safety funding this summer and signalled a renewed focus from the Government on introducing safer speed limits. More>>

ALSO:

Risks & Adaptation: Cheaper To Cut Emissions Than Deal With Climate Change

The cost of climate change to New Zealand is still unknown, but a group of experts tasked with plugging the country's information gaps says it will likely be significant and it would be cheaper to cut greenhouse emissions than simply adapting to those changes. More>>

ALSO:

BPS HYEFU WYSIWYG: Labour's Budget Plans, Families Package

“Today we are announcing the full details of the Government’s Families Package. This is paid for by rejecting National’s tax cuts and instead targeting spending at those who need it most. It will lift 88,000 children out of poverty by 2021." More>>

ALSO:

 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 
 

Featured InfoPages