Parliament

Gordon Campbell | Parliament TV | Parliament Today | Video | Questions Of the Day | Search

 

No Rubba, No Hubba Hubba campaign

22 November 2004 Media Statement

No Rubba, No Hubba Hubba campaign
sends important message

New Zealand’s rising rates of sexually transmitted infections will not just go away, Health Minister Annette King said today at the launch of a new youth sexual health campaign at Parliament.

The campaign encourages sexually active young people to use a condom. It features a variety of media, including television, cinema, radio, outdoor advertising, magazines, print resources and a website (www.hubba.co.nz).

“The campaign’s slogan is spot on – No Rubba, No Hubba Hubba. In other words, ‘no condom, no sex’.”

Ms King said that while teenage sex was an uncomfortable topic for some, it was important to be realistic about the situation. Studies suggest that more than 20 percent of secondary school students are sexually active. “If they are not using condoms, these young people are putting themselves at risk of sexually transmitted infections and viruses like chlamydia, gonorrhoea and HIV.

“Rates of chlamydia and gonorrhoea have increased significantly in the last few years. Laboratory data suggest the incidence of chlamydia in the New Zealand population is considerably higher than in Canada, Australia and the United Kingdom. The Government has an obligation to support an approach that reflects what is actually happening. Sexually active young people must be given the information and tools to protect themselves from STIs.”

Ms King says campaign materials also discuss wider youth sexual health issues, such as the consequences of having sex. Young people are encouraged to think carefully about sexual decisions, and parents and caregivers encouraged to talk to teenagers about sex and to discuss issues like understanding that sexual relationships involve caring, concern and responsibility.

The No Rubba, no Hubba Hubba commercial, developed with the help of young people, is set at a hip hop party, and uses a mixture of animation and ‘real people’. The campaign, arising out of the Government’s 2001 Sexual and Reproductive Health Strategy, runs from 22 November to the end of February next year.

ENDS



© Scoop Media

 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

 

Discussion Doc: National's Primary Sector Plans

Today National has released our third discussion document, this one on the primary sector. It showcases our positive and innovative approach to what is the backbone of our economy, Leader of the National Party Simon Bridges says. More>>

ALSO:

Govt Adopts Working Group Plan: Unions Welcome Film Industry Collective Bargaining

The announcement today by the Minister for Workplace Relations and Safety Iain Lees-Galloway, to support collective bargaining for those working in the film and screen industry, is welcomed. More>>

ALSO:

Greenpeace: New Oil Rig Arrives

A drill rig commissioned by oil giant OMV has arrived in New Zealand, a little over a year after the Government issued a ban on new oil and gas exploration permits... More>>

ALSO:

Proactive Non-Release: Housing Minister Says Unpublished Meeting 'Not A Secret'

Housing Minister Phil Twyford says an error from his office meant a meeting with another minister and the Auckland mayor was not included in his publicly released diaries. More>>

ALSO:

'Signalling Urgency': Auckland Council Declares Climate Emergency

“By unanimously voting to declare a climate emergency we are signalling the council’s intention to put climate change at the front and centre of our decision making,” says Mayor Phil Goff. More>>

ALSO:

Potential Disasters: Insurance Taskforce To Deal With Skyrocketing Premiums

Wellington Mayor Justin Lester said the group would look at how the insurance market was functioning amid massive premium increases, which have also led to claims the market is broken. More>>

ALSO:

 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 
 

InfoPages News Channels