Gordon Campbell | Parliament TV | Parliament Today | Video | Questions Of the Day | Search


Minister should explain card advertising boost

Judith Collins MP
National Party Welfare Spokeswoman

15 November 2007

Minister should explain card advertising boost

National Party Welfare spokeswoman Judith Collins says it looks like the Social Development Ministry has no intention of following Helen Clark's directive that government departments err on the side of caution when promoting policies.

The Ministry revealed in the 2007-08 estimates examination that it intended spending just $187,000 advertising the SuperGold card in 2007/08.

"Just a few weeks later, the Ministry decided to launch an advertising blitz and increased the budget to $1,154,000," says Mrs Collins.

"Ruth Dyson today failed in the House to explain why the advertising budget was increased by almost a million dollars in the space of just a few weeks.

"The promotion of the SuperGold card is a yet another taxpayer-funded publicity campaign to promote Labour Government policy.

"The Auditor-General forced the Ministry to slash the advertising budget for Working for Families from $21 million to $15 million because it was an outrageous misuse of taxpayer money.

"I am calling on the Minister to justify this 600% increase in advertising expenditure and, if need be, seek the Auditor-General's advice to ensure its promotion of the card meets State Services Commission guidelines."


© Scoop Media

Parliament Headlines | Politics Headlines | Regional Headlines

Supreme Court: Worksafe Decision On Whittall Pike River Prosecution Unlawful

The question in issue on the appeal was whether WorkSafe New Zealand acted to give effect to an unlawful agreement of this nature when it offered no evidence on charges against Peter William Whittall for breaches of the Health and Safety in Employment Act 1992...

The Supreme Court... has found that the decision to offer no evidence was made under an unlawful agreement to stifle prosecution. It has granted a declaration to that effect. More>>


Cullen To Chair: Tax Working Group Terms Of Reference Announced

Finance Minister Grant Robertson and Revenue Minister Stuart Nash today announced the Terms of Reference for the Tax Working Group and that the Group will be chaired by Sir Michael Cullen. More>>


Gordon Campbell: On The New Pike River Agency (And The Air Strike Wing)

Much of the sympathy the public still feels for the families of the Pike River miners has been sustained by the sense that the previous government – let alone the mining company and the processes of receivership and litigation – has never dealt honestly, or fairly, with them. More>>


Not Going Swimmingly: Contractor Cut, New Dates For Christchurch Sports Centre

“As an incoming Minister, I have been conducting a thorough review of progress on the Anchor projects and to learn of a $75 million budget blowout on this project was very disappointing..." More>>


Tertiary: Allowances, Loan Living Costs To Get Boost

“From 1 January, student allowance base rates and the maximum amount students can borrow for living costs will rise by a net $50 a week,” says Education Minister Chris Hipkins... further adjusted from 1 April 2018 in line with any increase in the CPI. More>>


Foreign Affairs: Patrick Gower Interviews Jacinda Ardern

Prime Minister Jacinda Ardern says discussions have already begun on how to bring climate change refugees into New Zealand under a Pacific seasonal employment plan... More>>


Gordon Campbell: On The Centre Right’s Love Of ‘Nanny State’

You’d almost think it was 2005 again. That was a time when the rugged individualists of the centre-right were being beset by government regulations on the nature of light-bulbs, the size of shower heads, the junk food available at school tuck shops and other such essentials... More>>




Featured InfoPages

Opening the Election