Parliament

Gordon Campbell | Parliament TV | Parliament Today | Video | Questions Of the Day | Search

 

Raising breast screening awareness will save lives

Hon Steve Chadwick
Associate Minister of Health

17 August 2008 Media Statement
Raising breast screening awareness will saves lives

Raising awareness amongst Maori and Pacific women of the importance of regular breast screening will save lives, Associate Health Minister Steve Chadwick said today.

"Today is the first day of national advertising campaign that particularly encourages Maori and Pacific women to have free, two-yearly mammograms,” Steve Chadwick said.

Steve Chadwick said the new campaign encourages all 45 to 69-year-old women to have free mammograms through the national BreastScreen Aotearoa programme.

“The six new television commercials feature people sharing their personal stories and include a breast cancer survivor, a son who lost his mother to breast cancer and a Pacific minister who urges Pacific women to undertake regular screening.

“Breast cancer is the most common cancer in New Zealand women, and Maori and Pacific women are more likely to die from breast cancer than other New Zealand women. This is largely due to late diagnosis and treatment.

“Many Maori and Pacific women are unaware of the importance of regular screening, and that early detection offers the best chance of survival. This new campaign promotes the benefits of screening and the fact that the service is free, as well as dispelling some myths about screening that can hold women back from getting checked.”

Research shows that only 43 per cent of Maori and Pacific women were aware of breast screening as a method of checking for breast cancer. The research also revealed low awareness of the screening age range, that the service is free and the recommended screening frequency.

“These findings, as well as low screening rates, meant we needed a campaign to reach our Maori and Pacific women.

“Since 2006 we have seen a significant increase in Maori and Pacific women being screened – about 3000 more Maori women, and almost 1900 more Pacific women, received mammograms in the last two years, compared with two years ago. It is encouraging that more women are participating in the programme, but we have to see these figures continue to grow.”

The programme aims to screen 70 per cent of eligible women every two years. Figures to May 2008, show around 50 per cent of eligible Pacific women and 47 per cent of eligible Maori women were screened, compared to 66 per cent for other women.


ENDS

© Scoop Media

 
 
 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Back Again: Government Approves TPP11 Mandate

The Government has approved a negotiating mandate for Trans-Pacific Partnership 11 (TPP11), which will ensure New Zealand businesses remain competitive in overseas markets.

Trade Minister Todd McClay says New Zealand will be pushing for the minimal number of changes possible to the original TPP agreement, something that the remaining TPP11 countries have agreed on. More>>

ALSO:

.

 
 

Gordon Campbell: On Why Labour Isn’t Responsible For Barnaby Joyce

As a desperate Turnbull government tries to treat the Barnaby Joyce affair as a Pauline Hanson fever dream – blame it on the foreigners! We’re the victims of the dastardly New Zealand Labour Party! – our own government has chosen to further that narrative, and make itself an accomplice. More>>

ALSO:

Rail: Greens Back Tauranga – Hamilton – Auckland Service

The Green Party today announced that it will trial a passenger rail service between Auckland, Hamilton and Tauranga starting in 2019, when it is in government. More>>

ALSO:

Housing: Voluntary Rental Warrant Of Fitness For Wellington

Wellington City Council is partnering with the University of Otago, Wellington, to launch a voluntary Rental Warrant of Fitness for minimum housing standards in Wellington, Mayor Justin Lester has announced. More>>

ALSO:

Treaty: Agreement In Principle Signed With Moriori

“The Crown acknowledges Moriori was left virtually landless from 1870, hindering its cultural, social and economic development. The Crown also acknowledges its contribution to the myths that the people of Moriori were racially inferior and became extinct." More>>

ALSO:

Susan Devoy: Call For Inquiry Into State Abuse Reaches UN

Race Relations Commissioner Dame Susan Devoy is in Geneva and has asked a United Nations committee to urge the New Zealand government to initiate an inquiry into the physical and sexual abuse of children and disabled people held in state institutions. More>>

ALSO:

(Not National): Cross-Party Agreement On Pike River Re-Entry

The commitment was signed this afternoon by the leaders of Labour, United Future, The Maori Party, and the Green Party and, together with the earlier commitment by New Zealand First, means that there is now a Parliamentary majority behind the families’ fight for truth and justice. More>>

ALSO:

Earlier:

 
 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 
 

Featured InfoPages

Opening the Election
 
 
 
  • PublicAddress
  • Pundit
  • Kiwiblog