Gordon Campbell | Parliament TV | Parliament Today | Video | Questions Of the Day | Search


Environmental report card from travellers positive

Damien O'Connor

27 August, 2008

Environmental report card from travellers positive

The majority of international and domestic travellers say New Zealand’s six top tourist regions show sound environmental management, Tourism Minister Damien O’Connor said today.

Mr O’Connor today released the Ministry of Tourism’s Regional Visitor Monitor (RVM) which shows 46 percent of respondents thought the six regions’ environmental management was ahead of most other countries and 95 percent considered it to be at least as good as others.

“These outcomes show New Zealand is still considered by travellers to be world class environmentally. However, there is no room for complacency, there is still work to do to lift our game and match our 100% Pure New Zealand promise.

“As it is our environment that underpins our 100% Pure brand, we need to take credible and visible steps to reduce our environmental impact and improve our environmental management,” said Mr O’Connor.

The research also showed that 86 percent of those surveyed would choose an environmentally friendly option over an alternative, as long as other factors such as price and convenience were not compromised.

“The New Zealand Tourism Strategy 2015 highlights the need for the tourism industry to take a leading role in protecting and enhancing the environment. This includes goals to understand the environmental aspirations of our current and future international visitors, and how they view our environmental management.

“This research provides a valuable baseline measure from which we can monitor changes in tourists’ environmental attitudes over time,” said Mr O’Connor.

“Monitoring tourists' environmental perceptions is part of a wider set of government initiatives designed to encourage operators to tangibly improve their environmental performance. The government has committed $840,000 under the Sustainable Tourism Advisor in Regions (STAR) project for nine regions to employ advisers who will work one on one with tourism operators to help reduce their business’ impact on the environment. Also, the new Qualmark Green criteria means licence holders now have to meet minimum environmental standards as part of their quality accreditation assessments,” said Mr O’Connor.

The RVM is a survey undertaken in six regions. It is done in partnership between the Ministry of Tourism, Tourism New Zealand and Regional Tourism Organisations in Auckland, Rotorua, Wellington, Canterbury, Queenstown and Dunedin.

The survey gathers information on visitor profiles, visitor motivations and expectations, travel planning and patterns of visitor activity, visitor satisfaction, and visitor expenditure, all at a regional level. See full report at


© Scoop Media

Parliament Headlines | Politics Headlines | Regional Headlines

Another Leader Exiting: Statement From Peter Dunne

I have concluded, based on recent polling, and other soundings I have been taking over the last few weeks, that, the volatility and uncertainty notwithstanding, there is now a mood amongst Ōhāriu voters for a change of MP, which is unlikely to alter...

“I have therefore decided that it is time for me to stand aside, so the people of Ōhāriu can elect a new electorate MP. More>>


Gordon Campbell: On Labour’s Campaign Launch

One of the key motifs of Ardern’s speech was her repeated use of the phrase – “Now, what?” Cleverly, that looks like being Labour’s response to National’s ‘steady as it goes’ warning against not putting the economic ‘gains’ at risk. More>>


Lyndon Hood: Social Welfare, Explained

Speaking as someone who has seen better times and nowadays mostly operates by being really annoying and humiliating to deal with, I have some fellow feeling with the current system, so I’ll take this chance to set a few things straight.. More>>


Deregistered: Independent Board Decision On Family First

The Board considers that Family First has a purpose to promote its own particular views about marriage and the traditional family that cannot be determined to be for the public benefit in a way previously accepted as charitable... More>>


Transport Policies: Nats' New $10.5bn Roads Of National Significance

National is committing to the next generation of Roads of National Significance, National Party Transport Spokesperson Simon Bridges says. More>>


Gordon Campbell: On Why Labour Isn’t Responsible For Barnaby Joyce

As a desperate Turnbull government tries to treat the Barnaby Joyce affair as a Pauline Hanson fever dream – blame it on the foreigners! We’re the victims of the dastardly New Zealand Labour Party! – our own government has chosen to further that narrative, and make itself an accomplice. More>>


Rail: Greens Back Tauranga – Hamilton – Auckland Service

The Green Party today announced that it will trial a passenger rail service between Auckland, Hamilton and Tauranga starting in 2019, when it is in government. More>>


Housing: Voluntary Rental Warrant Of Fitness For Wellington

Wellington City Council is partnering with the University of Otago, Wellington, to launch a voluntary Rental Warrant of Fitness for minimum housing standards in Wellington, Mayor Justin Lester has announced. More>>





Featured InfoPages

Opening the Election