Quick comprehensive action needed on latest Fonterra scare
14 January 2014
Quick comprehensive action needed
on latest Fonterra scare
Fonterra needs to
quickly and comprehensively resolve the latest contamination
scare to reduce further damage to New Zealand’s clean
green and safe image.
Fonterra is recalling 8700 bottles
of cream due to suspected E.coli
“Fonterra is linked to Brand New Zealand
- when they fail, we suffer,” said Green Party agriculture
spokesperson Steffan Browning.
“One of the 21
‘decision points’ highlighted in an independent report
into the Botulism scandal last year was Fonterra
underestimated the potential scale of reputational risk
posed by the botulism scare.
“Fonterra needs to act
quickly and comprehensively so that they can reassure the
public they know what the source of the contamination
“Dairy dominates our agriculture sector, New Zealand
needs Fonterra to be reliable and maintain a spotless
reputation. Any mistake by them impacts on all of
“Another contamination scare is not the start to the
year that Fonterra or New Zealand needs,” said Mr
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