Family First Makes More FM Comp More Friendly
Family First Makes More FM Competition More Family Friendly
Family First NZ has offered to pay for a child to join their family on a dream holiday to Disneyland if they win the ‘nightmare’ trip in More FM’s current radio competition.
First prize in the competition is a family trip (worth $20,000) to Disneyland in both LA and Florida for 10 days. However, if the winning family tosses a coin and it is ‘tails’, one of the children has to stay behind.
“The competition has been ill-conceived and is potentially traumatic for a young family,” says Bob McCoskrie, National Director of Family First NZ, “and our understanding is that More FM has received a number of complaints about it, and that even some staff have concerns.”
“It is one thing for adults to play a game of ‘risk’ and miss out, but it is totally different when the loser is a young person or child missing out on perhaps a once-in-a-lifetime trip. Adults can handle the disappointment but it’s asking a lot of both the family and the child to deal with it.”
“Just quietly, we would recommend to the potential winner that they say they have one more child than they actually have, so that nobody misses out, and mum and dad can work on that extra child while they’re on holiday!” says Mr McCoskrie.
Family First hopes that the winner gets ‘heads’ on the coin, but in the event that it is ‘tails’, they are offering to fund the extra airfare so that the whole family enjoys a brilliant family trip together.
“Who wants to be at the departure lounge when little Jeremy waves goodbye to the rest of his family as they embark on their dream trip to Disneyland?”