Gordon Campbell | Parliament TV | Parliament Today | News Video | Crime | Employers | Housing | Immigration | Legal | Local Govt. | Maori | Welfare | Unions | Youth | Search


Maori climbing aboard the anti-violence waaka

Media release
Wednesday 15 April 2009

Maori climbing aboard the anti-violence waaka

“Maori are climbing aboard the anti-violence waaka in increasing numbers”, says Families Commissioner, Kim Workman today, commenting on the Leitner Center report on New Zealand’s efforts to eliminate violence against women. “The Leitner report also urges us to consider whether there is sufficient food for the journey”.

“Since the completion of the Leitner survey in mid 2008 there has been a growing momentum amongst Maori to address issues of whānau violence,” Mr Workman says. “The “It’s Not OK” campaign, driven by the Families Commission and the Ministry of Social Development, is arguably the most successful social marketing campaign ever mounted in New Zealand. A recent ‘retention’ survey showed that 99% of Maori, and 90% of Pacific Peoples recalled the campaign, and the overall average retention rate was 90%.”

Mr Workman says the campaign focuses on what ordinary New Zealanders can do to put a stop to family violence. Increased efforts by Maori to engage with the issue is supported by recent Police statistics, which show increased reporting of family violence, even though non-family violence reporting, has remained relatively stable.

“There have been a number of reasons offered for the success of the “It’s No OK” campaign. In my view, whānau were already at the tipping point – that all the campaign did, was provide a waaka for whānau to climb aboard.”

The Leitner Center report supports the Maori view that violence must be tackled through whānau, by whānau. Maori leaders are challenging the idea that violence within whānau is acceptable or culturally valid, and whānau are developing their own responses to that challenge.

“The report notes the importance of empowering Maori to demonstrate their capacity to change, and change others. It also notes that a communal or extended whānau approach is a powerful and important weapon in the reduction of family violence.

“Maori have always known that changes in the wellbeing of individual Maori can be brought about by focusing on the collective of whānau. At the very core of Maori social organisation sits whānau – if the core is rotten, so is the fruit. Whānau throughout the nation have been mobilised by a message of non-violence which has within it, traditional truth and integrity. “

Mr Workman says the Leitner report will form a useful basis for continued discussion on further strategies that will advance family violence prevention.


© Scoop Media

Parliament Headlines | Politics Headlines | Regional Headlines


Gordon Campbell: On Reforming Parliament’s Toxic Culture

It would be nice to think Parliament was a forum where rationality ruled – and where policies are raised and evaluated in terms of their contribution to the greater good. Obviously, it isn’t like that... More>>

Historic Assualt Allegation: Parliamentary Service Staff Member Stood Down
Rt Hon Trevor Mallard said today: “I do not want to cut across any employment or possible police investigations, but I am satisfied that the Parliamentary Service has removed a threat to the safety of women working in the Parliamentary complex." More>>


Budget: New Service For Young People Leaving Care

The Wellbeing Budget contains funding to build a new nation-wide Transition Support Service which is expected to help around 3,000 young people over the next four years after it starts on July 1. More>>


Children's Commissioner: Too Many Youths On Remand In Secure Facilities

It is unacceptable that young people are being remanded to youth detention facilities on charges that have not been proven, Children's Commissioner Andrew Becroft says. More>>


Media Fund: New Alliance For Local Democracy Reporting

The pilot will see eight journalists recruited to provide local democracy news to a wide array of media. Funding will come from the RNZ /NZ On Air Innovation Fund, a one-off $6m fund announced last year. More>>

Gordon Campbell: On Coal’s Negative Message To The School Protest

As schoolkids around the world commited to another round of protest action against climate change, the re-election of (a) the Morrison government in Australia and (b) the Modi government in India have been a kick in the teeth for future generations. More>>


Fatal 2018 Crash: Police Officer Should Not Have Engaged In Pursuit

The Independent Police Conduct Authority has found that a Police officer should not have tried to stop or pursue a car thought to contain young people in Palmerston North on 28 May 2018. More>>


New Poverty Targets: Goals Overlook 174000 Children In Worst Poverty

Child Poverty Action Group is pleased to see the Government set ambitious 10-year targets for child poverty reduction, but we are disappointed not to see a target set for improving thousands of young lives where the worst of poverty is found. More>>


Study: Guidelines Needed To Avoid Risks In Government AI

New Zealand is a world leader in government algorithm use – but measures are needed to guard against their dangers. This is the conclusion of a New Zealand Law Foundation-funded report from the University of Otago’s Artificial Intelligence and Law in New Zealand Project. More>>


Pike River: Families Welcome Opening Of Drift

The group representing 29 of the Pike River Families - the Pike River Family Reference Group - has welcomed the unsealing of the mine at a private family event this morning... More>>





InfoPages News Channels