Gordon Campbell | Parliament TV | Parliament Today | News Video | Crime | Employers | Housing | Immigration | Legal | Local Govt. | Maori | Welfare | Unions | Youth | Search

 


Tomorrow’s Project – Yesterday’s Tactics


Media Release
20 November 2012

Tomorrow’s Project – Yesterday’s Tactics

The alcohol industry’s social change initiative being launched tomorrow is nothing short of a desperate public relations exercise, and is an example of a well worn strategy of the global alcohol industry. The alcohol industry, like their tobacco counterparts, is renowned for promoting strategies that don’t work.

Alcohol Healthwatch Director Rebecca Williams says ‘The Tomorrow Project’ initiative is part of an alcohol industry plan to delay and deflect the implementation of effective public policy measures. She says, continued industry self-regulation is at the heart of our problem here in New Zealand, as well as overseas. Governments now know that they need to restrict availability of alcohol and curb the relentless marketing in order to address the burden of alcohol harm experienced by the people of their nations. However, when they try to implement such measures, alcohol industry groups threaten legal action and offer these useless programmes as alternatives.

This so called ‘social change’ initiative is nothing but a smoke screen. It’s an attempt to make it look like the industry is socially responsible, and that the government doesn’t need to intervene. Williams says, “We know what will reduce alcohol-related harm and it isn’t industry self-regulation and spin doctoring.”

Alcohol is a leading risk factor of death and disability in developed countries, and the risks are not only related to heavy drinking. Best practice “low risk” guidelines recommend that healthy men and women drink no more than 2 standard drinks on any day to reduce the risk of lifetime harm from alcohol. New Zealand has already surpassed this level on a per-capita consumption basis. Williams says that this challenges our perceptions of moderation. “I don’t think New Zealanders are aware of the level of risk associated with alcohol. The alcohol industry works to ensure that they don’t. When our laws and regulations are lax, they can get away with painting a glowing portrait of this drug that masks its inherent risk.”

Governments across the world need to resist alcohol industry pressure, put public health and safety ahead of commercial gain and implement the measures set out in the Global Strategy to Reduce the Harmful Use of Alcohol. New Zealand’s blueprint for change lies in the Law Commission’s final report on their review of the regulatory framework for the sale and supply of liquor.

© Scoop Media

 
 
 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

 

Labour's 'Future Of Work': Major Reform Of Careers And Apprenticeships

The next Labour Government will transform careers advice in high schools to ensure every student has a personalised career plan, Leader of the Opposition Andrew Little says. More>>

ALSO:

State Investments Management: Treasury Likes IRD, Not Education Or Corrections

The Inland Revenue Department has scored an 'A' in the first tranche of the Treasury's investor confidence rating for state agencies that manage significant Crown investments and assets, gaining greater autonomy as a result, while the Corrections and Education ministries gained a 'C' rating. More>>

ALSO:

Govt Goal: NZ To Be "Predator Free" By 2050

Prime Minister John Key has today announced the Government has adopted the goal of New Zealand becoming Predator Free by 2050... “That’s why we have adopted this goal. Our ambition is that by 2050 every single part of New Zealand will be completely free of rats, stoats and possums." More>>

ALSO:

Gordon Campbell: On The IOC’s Treatment Of Russian Sport, And Lone Wolf Terrorism

A blanket ban on Russian athletes would also have exposed the IOC to criticism that its treatment of Russia would have been marked contrast to its treatment say, of the track and field team from Kenya – a country about which the IOC has very similar doping concerns. More>>

ALSO:

Sounds Like A Plan: Auckland Council Receives Unitary Plan Recommendations

A key milestone in New Zealand planning history was reached today when the Independent Hearings Panel delivered the reports containing its recommendations on the Proposed Auckland Unitary Plan. More>>

ALSO:

National Park Expansion: Forests And Coast Of Kahurangi Protected

Five parcels of high value land totalling more than 890 hectares have been formally gazetted as part of the National Park. More>>

ALSO:

PPP Go-Ahead: SkyPath Gets Unanimous Support

Auckland’s SkyPath project has been given the go-ahead to be delivered through a public private partnership, after a unanimous decision at today’s Finance and Performance Committee. More>>

ALSO:

Gordon Campbell: On The Reserve Bank, The UN Shortlist, And Trump

Can there really be there any link between the US presidential elections and yesterday’s RBNZ signals on interest rates and the NZ dollar? Well, maybe. And it would be this: the improving US economy is reportedly putting a tailwind behind the US dollar, and rendering the actions of our Reserve Bank virtually irrelevant. More>>

ALSO:

Gordon Campbell: On What John Key Should Be Asking Joe Biden

No doubt, US Vice-President Joe Biden will be updating Prime Minister John Key on the chances of a TPP vote taking place in the ‘ lame duck’ session of Congress that’s held between the November’s election and the inauguration of a new President in January. More>>

ALSO:

Get More From Scoop

 

LATEST HEADLINES

 
 
 
 
 
 
 
 
 
Politics
Search Scoop  
 
 
Powered by Vodafone
NZ independent news