Gordon Campbell | Parliament TV | Parliament Today | News Video | Crime | Employers | Housing | Immigration | Legal | Local Govt. | Maori | Welfare | Unions | Youth | Search


Internet Mana Party advertisement to be removed


The Youtube advertisement begins with the Internet Mana Party logo and the phrase “Join the Revolution” and includes video footage of an event featuring “Kim Dotcom Internet Party Founder and Visionary”. Those at the event react to a number of statements from Mr Dotcom and then chant “Fuck” John Key” a number of times. The word ‘fuck’ is bleeped in each instance. The advertisement ends with the words “Change the Government, Party vote Internet Mana” and a promoter’s statement.

The Complainant, B. McCoskrie said the advertisement “denigrates another political leader in an offensive fashion.

In considering the acceptability or otherwise of the advertisement, a significant issue for the Complaints Board was the personal nature of the content. The Complaints Board agreed that political parties as organisatons should be prepared for robust expression of opinion from all voters which may take a range of forms. However, the Complaints Board unanimously agreed the use of a strong expletive with the name of the leader of a political party, packaged into an advertisement calling for a change in Government, was likely to offend against generally prevailing community standards and was in breach of Rule 4 of the Code of Ethics.

While supporting robust expression of opinion in advocacy (and political) advertising, the Complaints Board considered this advertisement had gone beyond what was acceptable. In light of this, the support for freedom of expression in an advertising context had not offset the breach of generally prevailing community standards.

The Complaints Board agreed that as the advertisement was in breach of Rule 4 of the Code of Ethics, it had not been prepared with a due sense of social responsibility to consumers and society and was also in beach of Basic Principle 4 of that Code. Accordingly, the Complaints Board ruled to Uphold the complaint.

[Advertisement to be removed]

Full descision [link]: http://www.asa.co.nz/decision_file.php?ascbnumber=14453

© Scoop Media

Parliament Headlines | Politics Headlines | Regional Headlines



Treasury Has Doubts On Christchurch Rebuild And... Auditor-General Follows Up On EQC

Despite the improvements made, EQC could still learn better from complaints and improve its customer focus and interactions... Although the programme is nearing completion, EQC needs to provide the best service possible for the home owners whose homes are still to be repaired. More>>


Man Who Banned 'Into The River' Out The Door: Appointments To The Film And Literature Board Of Review

Internal Affairs Minister Peter Dunne has announced seven appointments to the Film and Literature Board of Review... “The new members of the Board... will provide a strong mix of skills and experience to help the Board carry out its functions, while representing a cross-section of society.” More>>


Climate Marches: New Zealanders March For Solutions Not Pollution

Ahead of the UN Climate Summit in Paris more than 15,000 New Zealanders have taken part in the Peoples Climate march in Auckland, kicking off the largest climate mobilisation the world has ever seen... More>>


Labour: Little Announces New Shadow Cabinet

“Labour had an impressive intake of fresh faces after last year’s election and newest MPs have now had a year to show what they’re made of. This reshuffle rewards hard work and continues my drive to renew our Caucus line up." More>>


Because Reasons: Someone Reckons David Seymour Is Politician Of The Year

Trans Tasman's 11th annual Roll Call has thrown a curve ball this year, ignoring the likes of John Key, Bill English, and Winston Peters to pick its politician of the year from the ranks of the new generation. More>>


Whaling: NZ Deeply Disappointed By Japan's Decision

“New Zealand is strongly opposed to whaling in the Southern Ocean. We call on Japan to take heed of the 2014 International Court of Justice decision and international scientific advice concerning their whaling activities.” More>>


Relevant Consents Gained: Government Unveils RMA Reform Package

The government has formally hauled down the flag on its attempts to alter the balance of environmental and economic priorities in the Resource Management Act, unveiling a 180-page Resource Legislation Amendment Bill containing reforms that have been largely endorsed by most political parties. More>>


Get More From Scoop



Search Scoop  
Powered by Vodafone
NZ independent news