Gordon Campbell | Parliament TV | Parliament Today | News Video | Crime | Employers | Housing | Immigration | Legal | Local Govt. | Maori | Welfare | Unions | Youth | Search

 

150 million messages against Cyber Censorship

Unlikely partners combined to deliver over 150 million messages against Cyber Censorship

Friday, March 18th

Auckland, New Zealand - Saturday was World Day Against Cyber Censorship and in a unique partnership Amnesty International and AdBlock combined to deliver 156,789,119 impressions of messages by prominent privacy and free speech advocates Edward Snowden, Ai Wei Wei, and Pussy Riot in a campaign conceptualized and brokered by advertising agency ColensoBBDO.

Amnesty International experienced their highest ever daily web traffic.

For 24 hours AdBlock served banners with messages from these three influential individuals where they would normally remove banners altogether. During this period it’s estimated that over 50 million internet users were reached with these thought provoking messages speaking out against the dangers of cyber censorship.

At the heart of ad block usage is the users desire to tailor their online experience, but for many people around the world, their online experiences are tailored by what their governments are willing to let them see. This made this channel the perfect way to share quotes and information from Snowden, Ai Wei Wei, and Pussy Riot, who are heavily censored themselves, to be broadcast across the internet whilst creatively bypassing a number of current censorship restrictions.

Gabriel Cubbage, CEO of AdBlock, explained why Adblock got behind this campaign.

“People use Adblock for a number of reasons but ultimately no one except you has the right to control what shows up on your screen, or who has access to the contents of your hard drive. Not the websites, not the advertisers, not the ad blockers. And not your government, either.”

This is a view, which is shared by Salil Shetty, International Secretary General at Amnesty International.

“Some states are engaged in Orwellian levels of surveillance, particularly targeting the lives and work of the people who defend our human rights – lawyers, journalists and peaceful activists. This continuing development of new methods of repression in reaction to increased connectivity is a major threat to our freedom of expression,”.

Started by Amnesty International and Reporters Without Borders, the day raises awareness of censorship of online freedom of expression. During the day long campaign hundreds of thousands people had visited the Amnesty International site and viewed the full content, with the majority of these clicks coming from Russia, one of the most censored countries in the world.

As well as that, we generated massive global media coverage in multiple markets that are usually censored by their own governments, including China, and the campaign has been reported about in highly influential publications including The Guardian, ABC news, Fortune and Billboard.

And most importantly, the truth found its way in front of tens of millions of people across the world.

Salil Shetty added, “The world was too lax about the impact of the Internet on privacy and free speech. We now need a radically new approach to protecting online rights, before the next wave of disruptive technologies like artificial intelligence.”

Said Neville Doyle, Digital Plannning Director at Colenso BBDO, “World Day Against Cyber Censorship is enormously important, and something we are very proud to be involved with. We wanted to help support this day and draw attention to it by doing something innovative that would get the world talking about what cyber freedom really means in 2016. With Amnesty International experiencing record levels of web traffic as a result of this campaign this is something we feel we have achieved."

Colenso BBDO hopes that by using creative, previously unexplored ways of freeing information, they can help bring attention to what is becoming a major threat to freedom of expression.

From here Amnesty International calls on the world to get behind their latest campaign "Connection Denied”, with the aim to stop cyber-censors in one of the world’s most repressed countries, North Korea.

Read Gabriel Cubbage’s full article here:

https://getadblock.com/amnesty2016why/

To download video of Sherif Elsayed-Ali, Deputy Director of Global Issues Amnesty International, discussing this issue click here

ENDS


© Scoop Media

 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

New Reports: Flood Risk From Rain And Sea Under Climate Change

One report looks at what would happen when rivers are flooded by heavy rain and storms, while the other examines flooding exposure in coastal and harbour areas and how that might change with sea-level rise.

Their findings show that across the country almost 700,000 people and 411,516 buildings worth $135 billion are presently exposed to river flooding in the event of extreme weather events...

There is near certainty that the sea will rise 20-30 cm by 2040. By the end of the century, depending on whether global greenhouse gas emissions are reduced, it could rise by between 0.5 to 1.1 m, which could add an additional 116,000 people exposed to extreme coastal storm flooding. More>>

ALSO:

 
 

Gordon Campbell: On The Commerce Commission Fuel Report

The interim Commerce Commission report on the fuel industry will do nothing to endear the major oil companies to the New Zealand public... More>>

ALSO:

Emergency Govt Bill: Overriding Local Licensing For The Rugby

“It’s pretty clear some clubs are having difficulty persuading their district licensing committees to grant a special licence to extend their hours for this obviously special event, and so it makes sense for Parliament to allow clubs to meet a community desire." More>>

ALSO:

Leaving Contract Early: KiwiBuild Programme Losing Another Top Boss

Ms O'Sullivan began a six-month contract as head of KiwiBuild Commercial in February, but the Housing Ministry has confirmed she has resigned and will depart a month early to take up a new job. More>>

ALSO:

Proposed National Policy Statement: Helping Our Cities Grow Up And Out

“We need a new approach to planning that allows our cities to grow up, especially in city centres and around transport connections. We also have to allow cities to expand in a way that protects our special heritage areas, the natural environment and highly productive land." More>>

ALSO:

Ombudsman's Report: Ngāpuhi Elder 'Shocked' By Conditions At Ngawha Prison

A prominent Ngāpuhi elder is shocked to find inmates at Ngawha Prison are denied water and forced to relieve themselves in the exercise yard... Chief Ombudsman Peter Boshier has released a report highly critical of conditions at the Northland prison. More>>

ALSO:

Promises: Independent Election Policy Costing Unit A Step Closer

The creation of an entity to provide political parties with independent and non-partisan policy costings is a step closer today, according to Finance Minister Grant Robertson and Associate Finance Minister James Shaw. More>>

ALSO:

School's In: Primary And Intermediate Principals Accept New Offer

Primary and intermediate school principals have voted to accept a new settlement from the Ministry of Education, which includes entrenched pay parity with secondary principals. More>>

ALSO:

IPCA On 'Rawshark' Investigation: Multiple Police Failings In Hager Searches Confirmed

The Independent Police Conduct Authority has found that the Police's unlawful search of Nicky Hager's property in October 2014 resulted from an unwitting neglect of duty and did not amount to misconduct by any individual officer... More>>

ALSO:

Broadcasting Standards: Decisions On Coverage Of Mosque Attacks

The Authority upheld one of these complaints, finding that the use of extensive excerpts from the alleged attacker’s livestream video on Sky News New Zealand had the potential to cause significant distress to audiences in New Zealand, and particularly to the family and friends of victims, and the wider Muslim community. More>>

 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 
 

InfoPages News Channels