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New group delivers XML innovation ‘OBJECT-ive’


New venture group delivers XML innovation ‘OBJECT-ive’

gen-i Ventures group extends XML capabilities to offer platform for JADE object oriented enterprise solutions.

AUCKLAND, Friday September 8th, 2000 – gen-i Ventures group has announced a new platform, Obj-x, in a move to merge Internet capabilities for delivering B2C and B2B scenarios with object-oriented development. Obj-x allows new and existing JADE clients to fully leverage the benefits of XML technology in their e-commerce solutions.

Obj-x incorporates the advantages of JADE with the power of XML, XSL and related technologies, significantly reducing development and maintenance costs. Compatible with emerging industry standards, Obj-x offers an HTTP platform that extends functionality and simplifies development, providing entry points for XML, HTML, Microsoft’s BizTalk and SOAP initiatives and Open Source technology.

“XML is a fundamental technology and it touches almost every aspect of Venture’s developments,” says Chris O’Brien, Principal Consultant, gen-i Ventures group. “Currently we are delivering XML across a range of initiatives, including the integration of existing applications for the Government and private sector, the creation of web sites and business to business solutions and the implementation of document and content management solutions.

“JADE is a powerful development tool and we have a number of large, successful implementations that confirm its standing. We built the on-line registration system for the 1999 APEC conference. The largest part of New Zealand’s export fruit inventory is stored, processed and shipped using a JADE system gen-i developed. Nearly $1B of road funding is managed using a gen-i JADE application.”
“The release of Obj-x reflects gen-i’s status as a leading JADE partner and eCommerce solution provider, ” says Owen Scott, General Manager Sales and Marketing, JADE. “gen-i have become one of our most successful business partners because they have understood that as an integrated object-oriented tool, JADE enables rapid and flexible development.”

A couple of interesting twists to Obj-x are its support for Open Source technology and JADE scripting. Obj-x provides an entry point for the Cocoon web publishing framework (out of the Apache Project). JADEScript support also allows an Active Server Page (ASP) model to be used with native JADE scripting. Obj-x permits JADE business logic to be delivered in active server pages. Business rules can be modified quickly, easily and without requiring the site to be brought down. The ASP model can be used with any connection.

- ends -

About gen-i
gen-i limited is the first and largest New Zealand-based e-business Internet integrator, focussing on designing, building, implementing and supporting e-business solutions and systems for large corporate customers. With over 400 people at offices in major centres in New Zealand, gen-i extends customer support worldwide – both online and through a network of service partners.
gen-i has four major areas of focus and expertise: Infrastructure, Ventures, Field Force and Procurement.
gen-i Infrastructure is geared to providing and supporting all the hardware, software and networks required for today’s e-business – and to achieve that in a number of new ways. gen-i Ventures is an Internet innovation operation geared to providing knowledge and experience, including building e-commerce sites, Intranets, extranets and implementing and supporting a wide range of e-business & traditional applications. gen-i Field Force is New Zealand’s leading technology engineering onsite capability, expertly trained and ready to deploy or maintain the country’s leading technology networks. gen-i Procurement provides a fast, easy and cost-effective way to select, purchase, install and maintain office technologies.
Prior to its name change in 2000, gen-i traded successfully for more than 20 years as Wang New Zealand.

For further information please contact:
Chris O’Brien, Principal Consultant, gen-i, tel: +64 3 353 0800, email:
Nimita Morarji, Botica Conroy & Associates, tel: +64 9 3033 862, email:

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