Unlimited Magazine Launches Website

Immediate release

23 April 2001

UNLIMITED MAGAZINE LAUNCHES WEBSITE

Investment forum, share indices, amongst a host of enhanced features on new business news and information website

UnlimitedNet (unlimited.co.nz) is now live on the web.

The new website features news, information and services aimed squarely at New Zealand's smartest executives.

"These are the people who are intent on making positive change in their organisations," says editor Vincent Heeringa.

"They're hungry for news, timely advice, tools, information, and inspiration to help them work faster and smarter. We've created UnlimitedNet to answer their needs, every day."

"The common factor is that all these people are crazy about business and they're demanding great information."

Point of difference

UnlimitedNet differentiates itself from other business related websites by speaking directly to its readers and addressing their needs - not simply as business people but as individuals seeking information, advice and inspiration across all facets of their lives. So content on human resources and corporate venturing sits comfortably alongside articles on extreme sports activities and personal investment.

Range of services

Amongst the services UnlimitedNet will offer from launch will be: · Investor Talk, a discussion forum where users can post questions to be answered by a range of investment experts;

· extensive stock market data;

· What am I worth?, a section already popular amongst prelaunch testers, in which users can request salary range estimates from recruitment experts;

· a daily business news service;

· a press release service;

· a global business news watch service and

· Web Picks, in which UnlimitedNet editors scan the web for articles of relevance to the UnlimitedNet audience.

Distillation of the world wide web

"We don't pretend to be able to provide everything for our readers, but we have a good idea of what they're most interested in, so we provide an expert scanning and filtering service - this way our readers can know they're getting the best selection of information for their needs, of anywhere on the web," says Heeringa.

Unlimited on UnlimitedNet

UnlimitedNet will also include all the award winning editorial content from Unlimited magazine, including that of the latest issue within days of it arriving on news stands.

Additions and improvements on the way

Already, before launch, additions and improvements are planned for UnlimitedNet. "UnlimitedNet will always be evolving as we respond to our users changing needs and recognise new opportunities to deliver great information," says Heeringa.

"One of the areas we're developing is the toolkit section - background material that business people need when they're entering a new role or taking on a new business challenge," he says.

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Contact: Vincent Heeringa vincent@unlimited.net.nz 09-302 8759

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