Nzoom Press Release
nzoom.com, is continuing to experience exponential growth in traffic, and is maintaining its position as New Zealand’s number one content based web site.
May 2001 was another fantastic month for traffic to nzoom.com. nzoom’s “Web Trends” Log File analysis shows a record traffic performance for the month of May, with Page Impressions reaching 9.3 million – an increase of 20% over April 2001. The graph attached (Figure 1) shows nzoom’s year on year growth of 215% from May 2000 to May 2001.
ACNielsen NetRatings also confirms nzoom’s significant growth. It shows that nzoom’s at home Unique Audience has increased by 25% month on month, moving nzoom from 5th to 4th most popular New Zealand based internet domain and moves from 4th to the 3rd most popular New Zealand Internet property.
While nzoom.com’s traffic continues to grow, the many services offered by nzoom are also expanding. Among these new services is nzoomail, a free internet email service that allows users to access their email from anywhere in the world. Provided to any users of nzoom.com, nzoomail allows users the option of choosing from a number of personalised email addresses, including @hisplace, @herplace, @itagain, @theirplace and of course @nzoomail.
Another new feature for nzoom users is nzoom Direct, a service that delivers bi-daily, daily or weekly news, sport or business headlines on topics tailored to specific individual interests direct to subscribers. nzoom Direct operates as a one to one communication between nzoom and their users, and also has the ability to deliver promotional messages on behalf of advertisers. Using promotional messages in this new nzoom Direct format offers advertisers a new and different way to target and reach customers.
Having the latest ONE News, ONE Sport and ONE Business headlines available on your desktop is now possible with ‘Desktop Direct’, a downloadable application from nzoom.com. Desktop Direct is a news ticker service, which allows users to have the latest news and sport headlines scrolling across their screen. Users are then able to click on headlines of interest to read the full story.
Expanding upon its popular travel section, nzoom.com has joined with TEK Travel to bring Travelshop to New Zealanders. Travelshop is a new service that uses the world’s most advanced online travel booking system. Travelshop offers the best of both airline and travel agency deals, as well as giving users the ability to make purchases online, right down to choosing and reserving the seat they want. Users can also set up an individual profile which, when booking travel, takes into account seating preferences, frequent flyer program membership details, right-through to in-flight meal preference. Travelshop is due to launch next week, and can be found at travelshop.nzoom.com.
nzoom is exceeding performance targets for user growth and performing strongly against revenue targets. nzoom now follows only Xtra, MSN and Government domains in ACNielsen Net Ratings and is a local internet success story.