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Gametrac Device Profiled in Microsoft's Windows

Tiger Telematics Inc. Teams Up with Microsoft Embedded Devices Group to Profile Gametrac Device in Microsoft's Windows Embedded Device Showcase Program for 2004.

Collaboration with Microsoft Corp.'s Embedded Devices Group will showcase the much-anticipated gaming device in crucial markets to demonstrate the types of cutting-edge devices that partners are building on the Windows CE .NET operating system. Asian markets are scheduled next in Tiger Telematics' (Nasdaq: TIGR.PK) on-going, pre-launch promotion of Gametrac, the multi- functional mobile gaming device.

"Naturally, we are thrilled that Microsoft has decided to show the Gametrac gaming devices in their Device Showcase Program," says Carl Freer, a Director of Gametrac Europe Ltd. "In our opinion, being part of Microsoft's world wide tour is not only proof of the excellence of the Windows CE. NET operating system, but a clear indication that Gametrac is a strong mobile entertainment device created something amazing. The Gametrac Group chose Microsoft's Windows CE .NET operating system because of its easy-to-use platform technology and rapid development tools. The technological objective is to optimise the growth of sales through convergence between the content-driven mobile device market and Internet protocols. The Microsoft tour is a great opportunity for us to further cement contacts with Microsoft and we are sure that anyone exploring the device will be thrilled with the power and functionality of Gametrac."

The upcoming early dates of the Microsoft Windows Embedded: Device Showcase Program are: Seoul - Feb. 24, Tokyo - April 8 and Shanghai - April 13.

"The Windows Embedded Device Showcase Program is a great opportunity for Windows Embedded partners like Tiger Telematics to highlight their cutting-edge devices," said Jane Gilson, group product manager of the Embedded Devices Group at Microsoft. "Gametrac exemplifies the kinds of innovative products our gaming industry partners are developing on the Windows CE .NET operating system."

Gametrac offers a fresh and unique experience in mobile gaming. Set to launch later in the year, the multi-functional entertainment device provides a high quality gaming in a pocket-sized format, using Bluetooth 2 and GPRS for multi-player gaming new to a mobile device. It includes a capability to play movies, an MP3 player, SMS and MMS messaging facilities and a high-resolution digital camera. Its 2.8" TFT QVGA colour screen also gives gamers the best gaming view.

Gametrac boasts an ARM9 400Mhz processor with a 64-bit graphics accelerator for the ultimate visual experience. It is constantly linked with GPRS, allowing wide-area network gaming and is also wired for GSM tri-band networks. Notes to editors: About Tiger: Gametrac Europe Ltd is a series of owned subsidiaries of Tiger Telematics Inc (Nasdaq: TIGR.PK) and is the maker of Gametrac, a next-generation mobile entertainment device. Set to launch in the UK in 2004, the gaming device includes in-built music, video, messaging and picture functions. Tiger is a designer, developer and marketer of mobile telematics systems and services that combine global GPS functions and voice recognition technology to locate and track vehicles and people down to street level in countries throughout the world. The systems are designed to operate on GPS and are currently being marketed to GSM current and potential subscribers, primarily by the company's United Kingdom based subsidiaries.

Except for historical matters contained herein, the matters discussed in this press release are forward-looking and are made pursuant to the safe harbour provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that these forward-looking statements reflect numerous assumptions and involve risks and uncertainties that may affect Tiger Telematics, Inc. and its subsidiary businesses and prospects and cause actual results to differ materially from these forward-looking statements. Among the factors that could cause actual results to differ are Tiger Telematics, Inc.'s operating history; competition; low barriers to entry; reliance on strategic relationships; rapid technological changes; inability to complete transactions on favourable terms; and those risks discussed in the Company's filings with the SEC.

SOURCE: Tiger Telematics Inc.

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