Education sites top Ranks, Students start the Year

Friday, 12 March 2004, 3:13 pm
Press Release: www.hitwise.co.nz

Hitwise Press Release

Education Websites top the Ranks as Uni Students start the Year

Auckland, 12th March 2004; Hitwise, the world's leading online competitive intelligence has reported that the popularity of education-related websites has skyrocketed over the month of February 2004, as tertiary students around the country either commenced or returned to their studies.

At number one position in the 'Education - Institutions' category, The University of Auckland website http://www.auckland.ac.nz which provides information regarding courses, academic resources, faculties and departments, news and events, as well as a campus guide.

For the week ending 6th March 2004, The University of Auckland site held an 8.46% market share against all other New Zealand sites within the 'Education - Institutions' category of Hitwise. The 'Education - Institutions' category as a whole jumped 71.47%.

Top 10 Education - Institutions for NZ are:

About Hitwise

Hitwise is the leading provider of online competitive intelligence services to Fortune 1000 corporations, providing corporate marketers with real-time insights into their online competitive environment. Via a combination of ISP data partnerships and opt-in mega panels, Hitwise collects anonymous information about the usage habits of more than 25 million Internet users worldwide, covering home, work and educational usage. With a categorized database of over 450,000 of the world's most popularly visited websites, Hitwise is able to offer a daily analysis of over 150 vertical markets in each country of operation.

Hitwise is a privately held company and is headquartered in Melbourne, Australia and operates in US, UK, Hong Kong, Australia, New Zealand and Singapore.

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