Video | Business Headlines | Internet | Science | Scientific Ethics | Technology | Search

 


Forest Research announces new brand

Next generation biomaterials

Forest Research announces new brand

The Crown Research Institute formerly known as Forest Research has announced that it will now be operating under the new trading name of “Scion”.

The new brand signifies the latest in a series of bold steps by the Rotorua-based organisation to lead New Zealand in biomaterial science.

Chief Executive, Dr Tom Richardson says that the biomaterial science capability at Scion springs from a long history of research into plantation forestry, wood and fibres.

“The name ‘Scion’ speaks of inheritance and new growth, which is what our biomaterials strategy is all about – we are building on the legacy of our past to create a new kind of future,” Dr Richardson explains.

“We have extended our expertise in forestry and wood science to facilitate the development of new biomaterials made from renewable plant resources, that can be used as alternatives to non-renewable products,” says Dr Richardson.

The organisation officially launched their Biomaterial Futures strategy in 2003, and the new brand signifies the extent to which this vision has become a reality.

Biomaterial research capability at Scion has been strengthened by investment in new staff, new partnerships and specialised equipment.

“Our strategy has attracted a number of senior and young scientists who are excited about the vision of creating tomorrow’s products from renewable materials.”

Dr Richardson says that many of these younger scientists are from overseas, or are New Zealanders returning home, eager to further their careers in a field of research that is globally significant.

Scion’s business model recommits the organisation to their traditional roots and the organisation will continue to provide R&D for the forestry sector.

“As a Crown Research Institute, we have a key responsibility to enhance the existing sector to which we are aligned. We are meeting that commitment through ensis, our joint venture with CSIRO in Australia, which has created one of the largest forestry focused R&D entities in the world,” Dr Richardson explains.

Minister of Crown Research Institutes, Hon Steve Maharey, says that Scion is not just about having a new name - it signifies a new effort to move beyond current horizons.

“The new brand makes a bold statement about the organisation’s commitment to build on existing expertise to develop new and innovative products for the benefit of New Zealand’s forestry sector and the wider New Zealand economy,” Mr Maharey says.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Half A Billion Accounts: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>

Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>

ALSO:

Half Full: Fonterra Raises Forecast Payout As Global Supply Shrinks

Fonterra Cooperative Group, the dairy processor which will announce annual earnings tomorrow, hiked its forecast payout to farmers by 50 cents per kilogram of milk solids as global supply continues to decline, helping prop up dairy prices. More>>

ALSO:

Results:

Meat Trade: Silver Fern Farms Gets Green Light For Shanghai Maling Deal

The government has given the green light for China's Shanghai Maling Aquarius to acquire half of Silver Fern Farms, New Zealand's biggest meat company, with ministers satisfied it will deliver "substantial and identifiable benefit". More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Sci-Tech
Search Scoop  
 
 
Powered by Vodafone
NZ independent news