World Video | Defence | Foreign Affairs | Natural Events | Trade | NZ in World News | NZ National News Video | NZ Regional News | Search

 


Tourism Solomon Islands Increasing Marketing Onlin


Tourism Solomon Islands Intends To Increase Marketing Online

The Solomon Islands Visitors Bureau (SIVB) is intending to boost its marketing and promotions to the outside world through the internet.

The plan was announced in the SIVB's 2007-2010 strategic plan which was approved by the Board of Directors at its Meeting on August 30.

The Strategic Plan document was the result of five months of research, write-up, and review by officers of the Bureau and it is designed to provide a road map for the Bureau over the next three years.

The Strategic Plan document spells out the Bureau's tourism goals and objectives for the next three years and how it plans to achieve those goals and objectives during the planning period.

The bureau's general manager Michael Tokuru said the bureau's immediate task now is to sell the Strategic Plan to key players and major stakeholders in the tourism sector.

Mr Tokuru said the bureau would do this by conducting group presentations, briefing and workshops in the coming weeks.

"One of the key strategies for the Bureau under its Strategic Plan 2007-2010 is to increase its internet marketing and promotion capabilities," Mr Tokuru said.

He said that would involve further upgrading of its existing website and manpower capabilities to facilitate the increase in internet marketing and promotion during the planning period.

Under its Strategic Plan 2007-2010, the SIVB will register and use the trade name "Tourism Solomon Islands" and it will now use its revised destination brand name and tagline "Solomon islands - Discover Somewhere Different".

ENDS

© Scoop Media

 
 
 
 
 
World Headlines

 

Amnesty: Campaign Mass Hangings And Extermination At Syrian Prison

A chilling new report by Amnesty International exposes the Syrian government’s calculated campaign of extrajudicial executions by mass hangings at Saydnaya Prison. Between 2011 and 2015, every week and often twice a week, groups of up to 50 people ... More>>

Russian Hack Job?: White House - Actions In Response To Russian Malicious Cyber Activity & Harassment

President Obama authorized a number of actions in response to the Russian government’s aggressive harassment of U.S. officials and cyber operations aimed at the U.S. election in 2016. More>>


Israel/Palestine: Michael Field - Background To How Israel Nearly Went To War With New Zealand

New Zealand and Senegal managed to get the United Nations Security Council to pass resolution 2334 which said Israel’s settlements in Palestinian territory violate international law and undermine a two-state solution in Israel's conflict with Palestine. More>>

ALSO:

US Indigenous Affairs: How President Obama Has Protected Our Sacred Land

I am very proud to be both Navajo and American. As the President of the Navajo Nation, I’ve dedicated my life to ensuring that, as a Navajo, my story -- and our stories -- are part of our collective American history. Today, I want to share one of those stories with you. More>>


Binoy Kampmark: The Berlin Truck Attack And The Refugee Question

The hard-nosed neo-cons were certainly showing little interest in linking arguments, examining evidence, or even considering elementary logic in the aftermath of the Berlin truck attack near the Gedächtniskirche. With the bodies fresh in the morgue, former US ambassador to the United Nations, John Bolton, peered into the mind of the everyday German, and found teeth chattering fear. More>>

Demonetisation: Gordon Campbell On India’s Huge Socio-Economic Experiment

Without much coverage at all in the West, India has just been engaged for the past few weeks in one of the world’s biggest socio-economic experiments since the Cultural Revolution in China. More>>

Gordon Campbell: On The Death Of Fidel Castro

New Zealand likes to think we played our part – via the 1981 Springbok tour – in bringing the apartheid regime in South Africa to an end… Jacob Zuma treated the death of Fidel Castro at the weekend as an occasion to pay a heartfelt tribute to the thousands of Cuban soldiers who travelled across the world to inflict the first significant military defeat on the forces of white supremacy. More>>

ALSO:

Get More From Scoop

 
 
 
 
World
Search Scoop  
 
 
Powered by Vodafone
NZ independent news