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Maserati Works To Save Venice

Maserati Works To Save Venice

Given that its legendary badge is the Trident of the Greek God of the Sea, Poseidon, or Neptune in Latin, it is somewhat appropriate that Maserati is supporting the preservation of Venice and the battle to rescue the city from the even encroaching sea.

This support most recently featured the sponsorship of the gala performance of Giacomo Puccini’s Tosca in London’s Holland Park organised by Venice in Peril, the British Committee for the Preservation of Venice.

Director Stephen Barlow ingeniously set the opera in 1968, a year when, in Rome, princesses partied with pop stars and the middle-class were constantly involved in street riots. The main scene was a dusty piazza, with an old Fiat 600 parked in the middle. Soprano Amanda Echalaz played Tosca beautifully, while Nicholas Garrett's Scarpia and Seán Ruane’s Caravadossi were equally poised. The cast, accompanied by the City of London Sinfonia conducted by Phillip Thomas, was acclaimed by the one thousand discerning spectators who attended the gala evening, despite the heavy rain.

Since the great flood of 1966, the Venice in Peril foundation has been funding research into solutions to alleviate the risk of flooding in order to safeguard Venice’s priceless historic landmarks as well as the city itself. Maserati displayed the internationally acclaimed GranTurismo in front of the striking Korn-Ferry Opera House in Holland Park, where the arriving guests were able to admire its sleek and muscular lines. Maserati invited a select number of clients to attend the event, and they rubbed shoulders with the event’s patrons that included, amongst others: the Lord Phillimore, trustee of the Venice in Peril Fund, the Italian Ambassador, His Excellency Mr Giancarlo Aragona, captains of industry and peers of the realm.

Further information on the campaign to save Venice is available from


© Scoop Media

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