World Video | Defence | Foreign Affairs | Natural Events | Trade | NZ in World News | NZ National News Video | NZ Regional News | Search

 


Export enterprises to benefit from training workshop

MEDIA ALERT

Regional export enterprises to benefit from a training and consultation workshop

Friday 16 November 2012, Secretariat of the Pacific Community (SPC), Noumea, New Caledonia –

A European Union-funded trade project, implemented by the Land Resources Division of the Secretariat of the Pacific Community, will hold its first regional training and consultation workshop for the approved IACT-funded enterprises at the Tanoa International Hotel in Nadi, Fiji from 21 to 23 November.

The objective of the Increasing Agricultural Commodity Trade (IACT) project, which works with export enterprises, is to strengthen the export capacity of Pacific ACP countries in the primary industries of agriculture, forestry, aquaculture and livestock. This objective contributes to the goal of strengthening Pacific economic integration through trade. The project currently assists 27 ‘partner enterprises’ in a wide range of areas, including marketing, biosecurity, organics, processing, business development and production.

The workshop starts off with two days of marketing training, at the same time addressing the enterprises’ key marketing needs. IACT Export Marketing Officer, Mr Chris Cocker says, ‘The marketing component of the workshop is designed to provide one-to-one consultation clinics, as well as technical assistance in areas such as branding and labelling, website development, distribution channels, market research and marketing campaigns.’

He adds that SPC has invited three expert marketing consultants from New Zealand — Ms Helen Milner from Tardis Design & Advertising Co. Ltd; Ms Ruby Grant from Heilala Vanilla; and Ms Steller Muller from 4PI Marketing Communication — to assist in the effective delivery of this process. Trade representatives from Pacific Islands Trade and Invest offices in Australia, Japan and New Zealand have also been invited to consult with the enterprises and provide information on how to better access and position their products in these markets.

On the final day of the workshop, the enterprises will receive technical assistance and expert advice from the rest of the IACT professional team in the areas of biosecurity, organics, processing, business development, aquaculture and production.
IACT Team Leader Mr Samu Turagacati says that the workshop ‘is an excellent networking forum and a great opportunity for the IACT team to consult on a one-on-one basis with the enterprises, discuss common issues and plan a cooperative and inclusive business approach for individual enterprises. Furthermore, the workshop will assist the 27 enterprises in understanding the overall supply chain, address their key needs in the supply chain and strengthen their capability to export’.

ENDS

© Scoop Media

 
 
 
 
 
World Headlines

 

Peace Deal ‘first Step’ In Resolving South Sudan Crisis

Children at a protection of civilians site in Juba, South Sudan, run by the UN Mission, perform at a special cultural event in March 2015. UN Photo/JC McIlwaine More>>

Yemen: Killing Or Maiming An Average Of Eight Children A Day

Killing or maiming an average of eight children a day, ‘brutal’ Yemen conflict must end – UNICEF More>>

Changing Habits/behaviours Key To Overcome Vaccine Hesitancy

Vaccine hesitancy can be caused by factors such as negative beliefs based on myths, misinformation. Fear of needles can be a factor for refusal. Photo: PAHO/WHO More>>

Burundi: Ban Condemns Assassination Of Senior Army Officer

Refugees from Burundi in South Kivu, Democratic Republic of the Congo (DRC). Photo: OCHA/Naomi Frerotte United Nations Secretary-General Ban Ki-moon has condemned the assassination Burundi’s former Army Chief of Staff, Colonel Jean Bikomagu, who ... More>>

Deadly Industrial Explosions In Northern China

United Nations Secretary-General Ban Ki-moon has been deeply saddened to learn of the loss of life and the injuries to scores of people as a result of deadly explosions in Tianjin, China. More>>

UN Urges Action To Tackle Deepening Refugee Crisis In Greece

A group of Syrian refugees arrive on the island of Lesbos after travelling in an inflatable raft from Turkey, near Skala Sykaminias, Greece. Photo: UNHCR/A. McConnell More>>

Probe Into Those Responsible For Chemical Weapons In Syria

The US Vessel Cape Ray, on which all 581 metric tonnes of a precursor chemical for sarin gas were removed from Syria and safely destroyed as the ship sailed in international waters in 2014. Photo: US Dept. of Transportation More>>

Myanmar Election: UNICEF Urges Prioritisation Of Children

With 99 days to go before Myanmar elections, UNICEF urges candidates make children the clear winner More>>

Liberia Thousands Of Unregistered Children Born During Ebola Crisis

Thousands of unregistered children born in Liberia during Ebola crisis at risk of exploitation – UNICEF More>>

UN Refugee Agency Envoy Angelina Jolie Visits Myanmar

UNHCR Special Envoy Angelina Jolie Pitt (left) in Myitkyina township, Kachin State, Myanmar, meeting with some of the 100,000 displaced people who currently live there. Photo: UNHCR/T.Stoddart More>>

Get More From Scoop

 
 
 
 
 
World
Search Scoop  
 
 
Powered by Vodafone
NZ independent news