World Video | Defence | Foreign Affairs | Natural Events | Trade | NZ in World News | NZ National News Video | NZ Regional News | Search


SurfAid Celebrates World Breastfeeding Week

SurfAid Celebrates World Breastfeeding Week

Saving babies begins with breastmilk. In the first few months of life, breastfed babies are six times more likely to survive than children who are not breastfed. Despite this statistic, globally, only 36% of infants under six months are exclusively breastfed.

August 1st - 7th is World Breastfeeding Week, an international celebration aiming to re-establish a global breastfeeding culture and provide support for exclusive breastfeeding for the first six months of life everywhere.

Exclusive breastfeeding for the first six months of life yields tremendous health benefits for both infants and mothers. Breastmilk provides energy and essential nutrients and supports a strong immune system for infants. Exclusive breastfeeding is also an integral part of the reproductive process for mothers.

In Indonesia, the uptake of exclusive breastfeeding is a continual struggle because of a poor understanding of nutrition, commercial pressure on mothers to buy formula, and a lack of support for breastfeeding in the workplace.

While not easy, SurfAid’s exclusive breastfeeding campaigns are working, because of people like Janiba, a mother of 6 who watched two of her babies die. The loss of 2 children prompted Janiba to visit SurfAid’s community health post during her most recent pregnancy.

“I went to Posyandu (community health post) regularly for checkups to learn about the development of my baby. I also learned a lot about breastfeeding and how to take care of my newborn baby.”
In January of this year, Janiba gave birth to a beautiful baby. Assisted by a SurfAid-trained community health volunteer and midwife, she successfully began breastfeeding her baby in the first hour of life.

“It was a great decision to initiate breastfeeding early with my newborn baby. I produce a lot of breastmilk in comparison to my previous experiences with my other children. I did not know about early initiation of breastfeeding before, so I did not give it to my other 5 children.”
Breastfeeding is a simple and effective lifesaving tool, and it is free! Through education, mothers are empowered to make positive changes that support the health of their families.
Join SurfAid as we bring simple education and support to mums like Janiba to prevent unnecessary infant death and ensure all babies grow up healthy and strong.


© Scoop Media

World Headlines


Climate Strike: At UN, Youth Activists Press For Bold Action

This first-ever UN Youth Climate Summit follows Friday’s global ‘climate strike’, which saw millions of young people from across the globe walk out of school and jam streets in major cities, from New York to New Delhi and Santiago to San Francisco. More>>


Pacific: Tongan PM 'Akilisi Pohiva Dies, Aged 78

A constant thorn in the side of the monarchy and nobility, Mr Pohiva's lifelong battle for representation had seen him fired from the public service and charged with sedition... More>>


Untied Kingdom: UK PM Moves To Suspend Parliament In Weeks Before Brexit

The Prime Minister has briefed Cabinet colleagues that the government will bring forward an ambitious new legislative programme for MPs’ approval, and that the current parliamentary session will be brought to an end. More>>


Gordon Campbell: On The Hong Kong Protest Movement

The pro-democracy protests enjoy huge support among Hong Kong’s youth, partly because the democratic systems currently at risk have only a limited time span. More>>