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The all-new
LANCER
Media Preview Guide • August 2007

Introducing the all new lancer

It takes something really special to excite hardbitten US auto writers. This year they found it, at the all-new Lancer’s January global launch in Detroit.

“Arguably the best Mitsubishi in years,” said Car & Driver. “Mitsubishi has stepped up to the plate swinging,” agreed Motor Trends.

And no wonder.

Not only is the new Lancer chock-full of optimal performance and safety enhancements, its athletic, up-to-the-minute, Evolution-inspired styling is guaranteed to generate instant street cred.

Lancer’s been a Kiwi family favourite since 1975. But New Zealand’s never seen a Lancer that looks or performs like this one:

At its heart, a lightweight 2.0 litre MIVEC engine with manual shift or 6-stage CVT auto, delivering 115kW for an anticipated 7.7 litres/100km fuel economy.

For driving safety, rally-developed Active Stability Control to more safely handle unexpectedly tight cornering and ABS to rein in the power.

To protect those enjoying the ride, seven dual-stage airbags (even one for the driver’s knee), RISE body technology, and an anticipated 5-star Euro NCAP safety rating.

For total chassis integrity and performance, Lancer is built on the same platform as the ultimate high-performance car, the much-anticipated Evolution X.

Regardless of model, this advanced technology will deliver a top-level driving experience for every new Lancer owner.